If you love me, you’d never ask me run another non-profit raffle again

July 29, 2013 erik Board development, Fundraising, volunteers

The other day it was hot in the Chicago area, and I decided to run to the grocery store to get some sugar-free ice cream for my diabetic spouse. As I trudged through the hot blacktop parking lot, I saw an unfortunate sight . . . a volunteer sweating his rear-end off standing behind a booth selling raffle tickets for the Knights of Columbus (see picture to the right). I was immediately reminded of a time not-so-long-ago when that used to be me.

The year was 2000 and I had just been hired as the new executive director of the Boys & Girls Club of Elgin. Just the year before this organization attempted to run its first Duck Race special event fundraiser. Without going into the details, it didn’t make them money. However, I was young and dumb. I was an inexperienced and a newly minted executive director. I had seen a very dear friend run a Duck Race in a different community, and he had been wildly successful netting close to $100,000.

If he could do it, then I could do it. After all, how hard could it be? All it seemed to entail was:

selling corporate sponsorships,
standing in high traffic areas and selling $5.00 duck adoptions to people who want a chance at winning a new car, and
putting numbers ducks in the river and pulling the winners out of the water to determine who wins which prizes.

What was the big deal? OMG . . . I wish I knew then what I know now.

As I approached the poor hot and sweaty Knights of Columbus volunteer, all of the pain came flooding back to me:

Recruiting 100 volunteers to help with every aspect of the race (e.g. marketing, tagging ducks, putting ducks in the water, taking ducks out of the water, data entry, and not to mention selling duck adoptions),
Organizing countless teams of volunteers to sell duck adoptions and trying every trick in the book to create a sense of fun-excitement-competition,
Chasing down volunteers to sign-up for weekend sales shifts (standing outside of the same grocery store where the Knights of Columbus volunteer was sweating),
Spending the entire weekend driving from sales location to sales location to support the volunteers by replenishing petty cash banks, restock merchandise, and fill gaps in between shifts where necessary, and
Personally filling holes in the schedule . . . standing outside of the grocery store or hardware store or bank . . . yelling out your sales pitch at people leaving the store . . . getting scowled at by people who don’t appreciate the disturbance . . . selling an adoption to approximately one-out-of-ten people.

ducks2 These five bullet points are just the tip of the iceberg. The fact of the matter is that we started planning next year’s Duck Race in the immediate days and weeks after wrapping one up. This special event raffle was a year-round affair.

For me personally, it represented an eight week period of my life every year when I worked seven days per week . . . 56 days in a row without a day off for good behavior. I did this for six years, and when I was weighing the options associated with another job offer, the Duck Race was one of the Top Five reasons I left for greener pastures.

As I passed by the Knights of Columbus booth for the refuge of an air conditioned store, I put my head down and refused to make eye contact with that poor volunteer (just like thousands of other people did to me when I was selling duck adoptions). The last thing that ran through my head was the promise I’ve made myself to never work for a non-profit agency that runs any kind of raffle. The following is a list of reasons for this decision:

Raffles are nothing more than gambling and there are laws, rules and regulations that don’t seem to be worth the time, energy or effort.
Raffles entice donors to make a contribution to your charity for reasons other than your mission and getting these donors to crossover to other campaigns or events is next to impossible.
Raffles involve prizes which means you better not mess things up or you run the risk of being sued.
The record keeping is overwhelming and can involve double and triple entry of financial data depending on how your donor database, financial management system and raffle software are configured.
Opportunity cost and return on investment calculations point to greener pastures when you look at using the same amount of time in other fundraising efforts (e.g. annual campaign pledge drives, etc).

The bottom line for me is that selling raffle tickets and chances should be an activity that is beneath every non-profit board volunteer. Their time is too valuable to ask them to sweat outside of a grocery store selling raffle tickets $5.00 at a time. How many donors could they have sat down with in the same amount of time and asked for a $250, $2,500 or $10,000 pledge?

Here is another way to think about it. If you don’t have the type of volunteers who feel comfortable sitting down individually with important donors and if your volunteers are more willing to sell raffle chances, then you probably have the wrong people sitting around your boardroom table. Perhaps, these people are well-intentioned fundraising volunteers, but they certainly aren’t good board prospects.

If this last revelation upsets you, please accept my apologies. However, don’t dismiss this thought too quickly. Like a good cup of tea, let this idea steep and then share your thoughts in the comment box below.

Here’s to your health!

Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
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Is your non-profit good at the Why-How-What?

July 24, 2013 erik Board development, Board governance, Planning

A few days ago I bumped into a non-profit friend who had recently viewed a TED Talks video on YouTube featuring Simon Sinek titled “How great leaders inspire action“. It was obvious to me that this was a TED Talks video that I needed to view because it had inspired her to take action. Not only was she talking to everyone about what Simon calls the “Golden Circle,” but she had also shared the video with board volunteers as a precursor to a strategic discussion.

I think there are three things that make this video so contagious and easy to watch:

The idea of the “golden circle” is easy . . . What-How-Why.
These ideas are woven into many non-profit professionals’ DNA.
The speaker does a nice job of relating What-How-Why to other companies and their successes (e.g Apple)

Early in the video Simon says,

“Every single organization on the planet knows WHAT they do . . . Some know HOW they do it. Whether you call it your differentiating value proposition, you proprietary process or your USP . . . But very, very few people or organizations know WHY they do what they do. And by WHY, I don’t mean ‘to make a profit’. That is a result. It is always a result. By WHY I mean what is your purpose? What’s your cause? What’s your belief? Why does your organization exist?“

I’ve done a lot of strategic planning over the years. I’ve also done lots of tactical planning. And Simon hits on a super powerful idea with his What-How-Why.

what how why Those organizations that excel at strategic planning have a very clear understanding of what they do, how they do it, and why they exist. However, those organizations that are little fuzzy on these ideas do a lot of wrestling with themselves. Sometimes countless hours are spent at the 50,000 foot view talking about these issues . . . and for good reason! Without clarity on What-How-Why, there is no way you can set goals, develop objectives and write action plans that are meaningful in any way, shape or form.

Some of you might be scoffing right now and asking, “How in the world can a non-profit agency not know ‘WHY’ they exist? It is as simple as revisiting their mission statement!”

Well, not so fast, my friend. There are at least two situations that come to mind where this simple idea starts to get blurry.

Some organizations have LONG histories and over the course of time their mission changes. For example, the March of Dimes was founded to address polio and today it exists to improve the health of mothers and babies. When this happens, sometimes the shift isn’t as clear as it was for March of Dimes . . . the ‘WHY’ gets fuzzy . . . and the challenges ensue.
Some organizations experience mission creep because their resource development strategy wasn’t well-defined and board members let staff chase all sorts of funding opportunities regardless of what it was for or what they do. The end result kind of looks like a McDonald’s restaurant that also sells electronics and chiropractic adjustments. In short, the ‘WHY’ gets fuzzy.

I believe that good non-profits revisit the questions of What-How-Why on a somewhat regular basis. I applaud my non-profit friend for using this YouTube video to frame and stage an engaging boardroom discussion. If you have a little time today, I suggest you click-through to YouTube and view the video. If you like it, then forward it to your board president and have a discussion with them about its value. If you’re both excited and engaged, then share it with your board and talk about it as a group.

[youtube=http://www.youtube.com/watch?v=qp0HIF3SfI4]

If you end up doing any of what I just suggested, please circle back around to this blog post and share your experience in the comment box below. We can all learn from each other.

Here’s to your health!

Don’t put Dorothy on your board of directors

July 19, 2013 erik Board development, Board governance, organizational development

On Monday, I shared with you a few observations from The Wizard of Oz and Oz: The Great and Powerful as I think it pertains to non-profit work. At the end of Monday’s post I promised to take you further down the Yellow Brick Road by revisiting a series of Oz-inspired posts from two years ago. Today’s post is about board composition and board development. Enjoy . . . here’s to your health! ~Erik

Don’t put Dorothy on your board of directors

Originally published on October 27, 2011

dorothy September 15, 2008 . . . do you remember where you were and what you were doing? It was the day the world changed. It was what some people have called an “economic 9-11″. Regardless of how you characterize the day that Lehman Brothers filed for bankruptcy and the stock market started its crash, it is hard to argue the following: 1) the economic paradigm we all used to live in shifted and 2) nothing will ever be the same again.

This week I have used characters from “The Wizard of Oz” to talk about current challenges facing the non-profit sector. Today, we will spend a moment talking about Dorothy.

Dorothy is an iconic character who has been described as a “level-headed, plucky, resourceful, determined, all-American, populist”. However, I’ve always seen her as a traditional “conservative”. Don’t believe me? Refresh your memory with this quick YouTube clip. Of course, I don’t mean this in any kind of political way, but more of the traditional meaning of “holding to traditional attitudes and values and cautious about change or innovation”.

You cannot afford to have Dorothy on your board of directors during these tough and turbulent economic times!

Mentally take a look around your board room and see if you can identify how many Dorothy-like volunteers occupy chairs. They are kind folks (dare I say friends) who look and sound like the following:

They are frightened by the economic “tornado” whirling throughout the world. They talk about economic news constantly.
They wish for yesteryear and reminisce about times when your non-profit was facing a different set of circumstances. They fixate on making things better . . . just like they “used to be”. They’re focused on making that formerly kick-butt special event awesome again. They’re insistent that you can hold onto all of your government grants if you just tried a little harder. After all, there is no place like home.
They are visibly closed to new and innovative ideas that have not been tried. They believe ePhilanthropy is a passing fad. They won’t entertain ideas around merger, acquisition, or strategic alliances that share back office functions. After all, that is not the Kansas they so fondly remember.

Don’t get me wrong. I am not suggesting a “witch hunt” to root out these folks and fire them. Dorothy serves an important role on your board. She is that cautious voice that keeps you from getting into trouble. She will stop you from pulling the plug on your annual campaign and direct mail appeals and “going all in” on ePhilanthropy efforts. Valuable? YES! However, what happens when you have too many Dorothy-like board members? Or what if you have those well-intentioned people serving in the wrong roles (e.g. board president, annual campaign chair, strategic planning committee, etc)?

My best two pieces of advice for non-profit staff and board volunteers this morning are:

Be especially strategic and thoughtful about where you ask these people to serve in your organization. This means that you need to: a) identify who these folks are and b) have a clear understanding of which volunteer opportunities are acceptable for conservative personalities.
Focus your board development efforts over the next year on recruiting people in your community who don’t resemble Dorothy to serve on your board. This is not the time to pine for Kansas! This means your board development committee needs to double down on the “prospect identification” and “prospect evaluation” elements of the board recruitment process. Gone are the days when everyone sits around a table and tosses out names of good, kind and resourceful people. BE STRATEGIC!

I suggest that the type of people your board development committee should look for exhibit some of the following characteristics:

They don’t appear to be “personally” economically impacted by the Great Recession
Their business or line of work seems to be doing fine
They are naturally positive and have a decent outlook on the future
They seem to be open to new ideas (as evidenced in their personal and professional lives)
They are “outside-of-the-box thinkers (as evidenced in their personal and professional lives)

Remember, if you want to keep the flying monkeys away from your non-profit agency, STAY AWAY FROM DOROTHY.

OK — if you aren’t buying into my cheesy “Wizard of Oz” analogy, then please go to the library and borrow the book “Who Moved My Cheese“. You’ll thank me later.

How has your agency adapted to the new realities? Have you changed your resource development model or are you still trying to do things the old way? Do you see your board development efforts changing or focusing on different types of prospects? Please use the comment box below and weigh-in. Please remember that we can all learn from each other. In fact, it is probably the most effective way many of us learn.

Here is to your health!

Board Development Done ….. Less Effectively

July 3, 2013 erik Board development, organizational development, volunteers

Dani Robbins is the Founder & Principal Strategist at Non Profit Evolution located in Columbus, Ohio. I’ve invited my good friend and fellow non-profit consultant to the first Wednesday of each month about board development related topics. Dani also recently co-authored a book titled “Innovative Leadership Workbook for Nonprofit Executives” that you can find on Amazon.com.

process1 Last month I wrote on post entitled Board Development Done Right. Let’s talk today about the other side of board development: what it looks like when it’s done less effectively.

In the absence of a board development plan that is being followed, most organizations do some combination of the following:

A board member or member of the senior staff meets someone in the community who they think might be good for the board.
They pass the name on to the Board Chair or the CEO who later meets with the prospect and may or may not invite them to join the board.
If they do, and the person says yes, they bring the name up at the next board meeting, and that person is voted upon and becomes a board member.
Usually, but not always, the new board member is brought on board without an orientation as to what the expectations and requirements are of board leadership.

It’s a process. It’s not great, but it is the process that is fairly consistently followed by many organizations.

Will that process build a great board? Probably not, but it works — to a degree — and it’s much better than the alternative.

process3 The alternative is this with the same beginning:

a board member or senior staff meets someone in the community who they think might be good for the board and asks them to join the board.
They say yes.
That person shows up at the next board meeting and is voted upon while in the room and voila! They are a board member.

Lest you think I am exaggerating . . . I attended a luncheon not too long ago where I was seated next to a nonprofit CEO. He asked what I did for a living, and I shared that I was a non-profit management consultant, who primarily works with organizations on board governance, executive couching, system development and planning. He immediately asked me to join his board.

As I’ve written before, strong boards beget strong organizations. It works the other way too. Less effective boards beget less effective organizations. Those boards hire less talented CEOs (or the wrong CEOs), for whom they don’t set goals and whom they don’t evaluate. They do not have a written strategic plan or a board development plan (or many other plans for that matter). There is no orientation process, no education and no board evaluation.

transparency Here’s the rub . . . Board strength isn’t just an internal issue that is invisible to the community. It is visible. Here’s what it looks like:

The organization has a revolving door of CEOs.
The CEO has a revolving door of senior staff.
The CEO has a very strong personality and does the work of the board, which the board allows either because: 1) they don’t know they shouldn’t, OR 2) they are afraid that if they challenge the CEO s/he will leave, and they don’t have the time, the inclination, the ability, or a plan to deal with.
The Board Chair has a very strong personality (and may also be a big donor) and other board members are afraid to alienate him/her.
There are quorum issues.
Board members tend to stay only one term.

Just because it’s like this today, don’t mean it has to stay like this.

Organizational transformation is possible and even probable with the right plan and the emotional fortitude to implement that plan. Like any other challenge in life, if you don’t like the path you’re on, pick a new path! Get your board together (or at least your executive or nominating committee) and come up with a plan.

Start by answering these questions:

Who do you have around the table?
Does everyone look the same?
Is everyone, in fact, the same?
Are there gaps in skill set, faith, race, capacity, interest, thought, ability, orientation, age, and gender?
Are there leaders in your community who can fill those gaps?
Who can get in front of those people, introduce and engage them in your organization?
How will you decide when and to whom to offer board seats?
When will you vote on new members?
What will you include in your orientation?
What type of evaluation will the board conduct of itself and how often?
What type of education does the board need and want?

Board development is the intentional process by which the board is perpetuated, evaluated, and educated. Let’s get to it!

What’s been your experience? How have you built a board? As always, I welcome your experience and insight.

Get your ducks in a row if your non-profit accept government grants

July 2, 2013 erik Fundraising

govt funding2 The news last week that the Justice Department will freeze grant funding for Big Brothers Big Sisters (BBBS) should send a chill up the spine of every non-profit organization who accepts government funding.

Here is the CliffNotes version of what is going on:

BBBS co-mingled its federal grant dollars with its general fund,
Oversight of disbursements from the national organization to its local affiliates was allegedly lacking,
Documentation required by the grant agreement allegedly wasn’t well or is missing, and
Grant dollars were allegedly spent on things it shouldn’t have been.

If you’re interested in more information, here are a few links you may want to click on:

CBS News: “Justice Dept. freezes funding to Big Brothers Big Sisters“
Fox News: “Justice Department freezes funding to Big Brothers Big Sisters following audit“
News Talk Radio KRMG: “Big Brothers Big Sisters funds frozen by Justice Department“

As I said in the title to this blog post, I see this as a cautionary tale for all non-profit organizations who accept public funding from any level of government (e.g. local, state or federal).

Why?

govt funding I believe that when money is abundant controls are less strict. Conversely, when resources are scarce . . .

every penny is watched,
those agencies that don’t have the money are making the case for why those who do have the money shouldn’t have the money (e.g. classic have’s versus have-not’s),
there is a debate occurring among policymakers about the “role of government” and whether or not government should even be in the business of allocating money in this manner (e.g. redistribution of wealth versus letting private philanthropy markets do so), and
decision-makers are looking for reasons to take money away because it is easier to tell voters that funding was eliminated when there are good reasons (and alleged mismanagement of funding is always a great reason).

Here are a few simple and cheap things you can do to ensure your agencies doesn’t end up in the same place as BBBS:

Assemble a task force of board volunteers to help you conduct an internal review of your government contracts.
Pull out your grant agreements and carefully review the items you are contractually obligated to deliver.
Randomly conduct spot checks of documents you are contractually obligated to keep.
Randomly conduct spot checks of expenditures charged to the grant and ensure they were allowable expenses.
If you find discrepancies, put together action plans to fix the problems and monitor implementation. If money was inappropriately used, re-appropriate / re-budget the money and use it in the manner that it was intended.
Document this process simply by keeping meeting notes. This way, if you get audited, you’ll be able to demonstrate your due diligence and commitment to internal controls.

Are you concerns about the recent developments between the Justice Department and Big Brothers Big Sisters? Are you taking special precautions at your agency to get your ducks in a row? Do you think I am overreacting? Please scroll down and share your thoughts in the comment box below.

Here’s to your health!

Are fundraising professionals “ashamed”? Too busy? Too lazy?

June 21, 2013 erik Fundraising

Welcome to O.D. Fridays at DonorDreams blog. Every Friday for the foreseeable future we will be looking at posts from John Greco’s blog called “johnponders ~ about life at work, mostly” and applying his organizational development messages to the non-profit community.

In a post titled “I’m Ashamed?,” John talks about an old Danish proverb that goes something like this: “He who is afraid to ask is ashamed of learning.” This post and the proverb made me think of so many of my friends who are fundraising professionals, and it got me wondering if “shame” has something to do with how they shy away from engaging board members, donors and fundraising volunteers.

Some of you are probably wondering what the heck I’m talking about because every time you show up at a fundraising event you see volunteers running in every direction. So, let me provide a few examples:

Too many resource development plans (aka fundraising plans) are written behind close doors without any input from those who we depend upon to help with implementation. And then we wonder why no one is jumping in to help and why board members are acting as if to say: “That’s not what I agreed to do … go implement YOUR plan.”
Too many donors make one charitable contribution and then are never heard from again. I don’t see many fundraising professionals picking up the phone, organizing lapsed donor focus groups, meeting individually with, or surveying these donors and asking a few simple questions.
I certainly hear many of my fundraising friends complain about how their executive director is disengaged from the fundraising program. However, I don’t see many of those folks exhibiting tenacity by asking-asking-asking. There are so many different questions to ask an executive director, and I witness lots of surrendering before they get to the second question.

I could go on and on with examples, but I’ll stop here because I think the better question, which is posed by the Danish proverb, is WHY don’t we ask more questions and WHY don’t we ask for more help?

So, I thought about the WHY and here are some of the possibilities I came up with:

The Danish are right . . . some people feel a sense of shame in asking for help. It gives people the impression that you’re not capable of doing the task at hand, even though you might be perfectly capable and trying to cultivate, engage, steward, etc.
It is easier to just do it yourself. Asking and involving others usually means investing more time in doing something. Even though a case can be made for it being time well spent, it is easy to rationalize and justify not doing so because your calendar and task list is slammed.
There is a sense of having “job security” in being the only person making the agency’s fundraising program work.
Perhaps, it is simply a matter of not caring???

I’m sure there are a number of other possible explanationz, but it is Friday and thought I should ask you for some help. 😉

Please take a moment to ponder WHY and then scroll down and share one additional explanation in the comment box below.

Have you ever sat in a meeting or training, had a question and not asked it? Have you ever been in a board meeting marveling at why a board was making a particular decision and not jumped in with your questions? Have you ever been in front of a donor and not asked a ton of questions about what makes them tick, who they really are, and why they’re giving to you?

After you think through some of these questions, you’ve earned the opportunity to peek at some of the following websites that speak to the issue of asking good questions:

The Resource Alliance: “7 questions every fundraiser should ask a potential donor“
GuideStar: “Fundraising’s Four Magic Questions: Answer These and the Gifts are Yours“
Joan Garry: “10 Good Questions Board Members Should Ask“
Denver Post: “Five questions every nonprofit donor should ask“

You should also go back to a series of posts I wrote a year ago on this subject:

DonorDreams blog: “Questions every non-profit board member should be asking“
DonorDreams blog: “Questions you need to get answered before asking people to join your board“
DonorDreams blog: “Fundraising questions to ask donors and anticipate from them“

Here’s to your health!

What are you doing with your non-profit data?

June 13, 2013 erik Board development, Board governance, Fundraising, organizational development

If you are collecting data on your non-profit organization’s performance and doing nothing with it, then you should be tarred and feathered. You are too busy to be doing things that don’t get you a return on investment on your time. Unfortunately, data collection can be time-consuming if you haven’t built good systems to make collection easy, and there are too many small non-profit organizations who are under-resourced and haven’t built those systems.

So, why do so many agencies still invest the time to collect data when it is difficult to do and so incredibly time-consuming? In almost every instance that I’ve seen, it is simply because a donor is requiring it or they are affiliated with a national organization that makes it mandatory.

Here is a thought . . . if you are going through the effort, then why not benefit from it?

What should you measure?

The “WHAT” is hard to answer unless you know the “WHY”. In other words, you should measure things relating to board engagement and performance if you want to improve those things. You should measure things relating to money and donor behavior if you want to improve your resource development.

One national organization with whom I am very familiar (wink, wink), developed an entire organizational scorecard full of key performance indicators (KPIs) that breakdown into the following five ares:

strategic growth
increased impact
financial health
resource development
board of directors

I know that a number of subscribers to this blog aren’t members of this “unnamed national organization,” and you are probably wondering what are some of the KPIs listed under these categories. While I don’t think I’d be violating any major trade secrets in sharing those KPIs with you, I want to be respectful of their work. So, I’ll only share a few of those KPIs to give you an idea and a start:

net change in number of clients service
average days cash on hand
net change in total income
percent of board volunteers that attended 75% of meetings
percent of board volunteers who make a personal unrestricted financial gift
percent of board volunteers who make a face-to-face solicitation on behalf of the agency

If you are interested in developing KPIs and a scorecard for your non-profit organization, here are a few resources I’ve found online that may help you:

Association of Fundraising Professionals: “Key Performance Indicators: Nonprofits Need Them, Too!“
Liz Marenakos of Blackbaud: “Identifying and Measuring KPI’s“
Virtue Center: “Brutal Honesty: Measuring Non-Profit Success with Key Performance Indicators“

What next?

I point you back to my inflammatory opening sentence:

“If you are collecting data on your non-profit organization’s performance and doing nothing with it, then you should be tarred and feathered.”

Collecting this data isn’t rocket science, but it is time-consuming and you’re too busy to invest that time and get nothing back in return. Right?

If you are measuring program-related KPIs (e.g. outcomes data, impact data, etc), then you should share that info with the staff responsible for those programs. If you are measuring fundraising-related KPIs, then you should share that info with your fundraising staff and fundraising volunteers. If you are measuring board engagement related KPIs, then you should share that info with board volunteers.

I believe all KPIs should be shared with all board members in all instances (but at the appropriate time and setting) so they understand whether or not the organization is healthy or unhealthy. I also believe that where possibly, KPIs should be directly tied to performance management systems and evaluation tools.

The big idea here is that collecting this type of data, sharing this type of data, and integrating this type of data into systems like employee performance appraisal and board evaluation will drive change because it creates urgency, accountability and the assessment information necessary upon which organizational plans can be built.

Has your agency developed KPIs? If so, how do you use them? With whom do you share your data? What has been the result? Please use the comment box below to share your experiences.

Here’s to your health!

Nonprofit board development is a process when done right

June 5, 2013 erik Board development, Board governance, organizational development, volunteers

board of directors3 The single most important thing an organization can do to ensure its sustainability is develop its board. You may be thinking — “No Dani, it’s staff, leadership, programming, impact or fundraising” — and all of those things are important, but none of them can happen the way they should without a strong board. Everything flows from a strong board of directors.

Strong boards set the mission, vision and values for an organization; they hire the talented and effective CEO and hold that CEO accountable for ensuring and implementing the strategic plan; they raise money, act as the fiduciary responsible agent over the finance and the programming; and they set policy. When it’s done right — like all good leadership — it looks like nothing.

Don’t be fooled, it’s not nothing and it’s not easy.

Board development is the intentional process by which the board is perpetuated, evaluated, and educated. It is usually stewarded by a committee that may be called Governance, Nominating, Administrative or Board Development, and it helps develop an effective board through its two main functions:

Board Building: A diverse board of directors (thought, skill, race, faith, ability, orientation, age, and gender) that is passionate about the mission of the organization is created through a board building process. That process includes an assessment of the current board and needed skill sets, identification of prospective members, and recruitment and nomination of new board members.
Board Education: Board members will fully understand and can effectively fulfill their commitments to the board of directors when a comprehensive orientation, continuing education, and annual evaluation process is in place.

The Board Development Committee outlines what the organization is looking for in a board member by analyzing current board make-up and identifying future needs, and finding the very best person(s) to meet those needs. In this identification process, the Board Development Committee informs the entire board of what the expectations are for board service.

The Committee reviews the prospects and sets a target number and priority listing of those they wish to bring on at the annual meeting. This list is presented to the board of directors for their comments. Any concerns are directed to the Board Development Committee.

In the absence of concerns, or after such concerns have been addressed, the prospective board member is contacted, preferably by a board member, a committee volunteer, or the person with whom the prospect is most closely affiliated, who requests a time to introduce the prospect to the mission of the organization.

I do not recommend you start the conversation inviting someone to join your board, or even share that you are calling to discuss potential board seats. I recommend you say that you are aware of their interest in the population your organization serves and you’d like to share some of your successes in positively impacting that population. (It may be necessary to assure them you are not setting up the meeting to ask for a gift.) You can decide once you are at the meeting if they are good fit for your board and if you should open the door to discussing a board seat; if not, you can find another way to engage them.

board recruitment

If you decide that you would like to invite them to be considered for a board seat, I recommend you communicate the time, financial obligation and effort expected of all board members before they agree to join.

Time is the principal commitment. Board members should be available at the time the board meets and be prepared to meet as often as is necessary to complete the business of the board during their term of service. They should also be prepared to attend fundraising events and to participate as fully as possible in developing and implementing the resource development plan.

I recommend you do not add someone to your board who cannot attend the meetings; either move the meetings or have them serve in another capacity. Organizations can only carry so many members who cannot attend meetings and most organizations already have a few people who fulfill that role.

Another primary responsibility of the Board of Directors is to ensure financial stability. Therefore, board members are expected to assist with fundraising efforts, as well as personally contribute. The financial health of the organization depends upon people-to-people contact, and prospective board members should understand that identifying and cultivating potential donors is part of their job.

Prospective board members are voted onto the board of directors in accordance with procedures laid out in the organization’s by-laws, which in Ohio are called Codes of Regulation.

Once voted upon, new board members should be oriented. I like to orient board member after they’ve been voted upon but before they’ve been seated. The orientation, either individually or as a group, should be conducted by the Board President, CEO, or Committee Chair. By the conclusion of the orientation, new board members should have a sense of the mission and programs, finances, fundraising initiatives, strategic goals, structure of the board of directors and staff, and their own roles and responsibilities as a member of the Board of Directors. They should also be invited to consider their own goals for service.

Once the Board has been appointed, the Board Development committee moves into its other two roles evaluation and education.

board evaluation

Evaluation is the process of assessing the progress of the board and identifying changes that will bring greater achievement of the organization’s mission. Evaluation is a developmental process, not a report card.

The Board Development Committee will ask individual board members to complete an annual self-assessment, including a section evaluating board process, which the committee will use to complete the board assessment. When a board assessment takes place, the Board Development Committee will compare the board’s individual assessments, identify areas of consensus, and develop a plan of action for strengthening the board.

This process can also include an opportunity for Board members to request trainings. Annual board education is integral to a successful board. There are a variety of training options, an example of some include:

The Art of the Ask
Board Process – agendas setting, committee, topics, strategy, structure, engagement
Basic Board responsibilities (fiduciary and legal)
Board vs Staff roles
Best Practices of Effective Boards
Governance as Leadership: Fiduciary, Strategic and Generative Modes of Governance

I encourage every organization to create a formal plan to annually assess, develop and grow their board. Strength begets strength and strong boards ensure strong, sustainable organizations.

As always, I welcome your experience and insight.

There are BIG BUTS to consider when planning for change in your workplace

May 31, 2013 erik organizational development

In a post titled “Big Buts,” John talks about leadership and how changing the culture at your agency starts at the top. I just love the Chinese proverb with which John starts his post: “The people follow the example of those above them.”

I cannot tell you how many times I’ve walked in the front door of an agency because they need help changing something.

Something being . . .

We’re not raising enough money.
We’re not hitting our goals.
No one is on the same page.
The agency is adrift.
The programs aren’t achieving the necessary impact.
Donors are abandoning ship.
The board is disengaged.

In these initial conversations, I’m always asked to help fix the situation, but the fix is always something like:

Help us write a strategic plan, board development plan, resource development plan, annual campaign plan. Plan! Plan! Plan!
Conduct a program assessment.
Facilitate a training.

Please don’t misunderstand me. I am not suggesting that assessments, plans and trainings aren’t important. They are crucial! However, there are questions that must be asked first. Those questions are:

Is the leader (or leaders in the case of a non-profit organization) willing to lead the change?
Is the current leader the right leader to lead this change? Or are they part of what needs to be “changed”?
Is the current leader willing to lead by example after the training, assessing or planning is completed?
Is the current leader willing to do whatever it takes to get everyone else (e.g. middle management, board members, etc) aligned and on the same page?
Is the current leader willing to advocate and lead on issues pertaining to policies, procedures and practices (e.g. budget practices, fundraising policies, HR policies, board practices especially around creating accountability in the boardroom, etc).

Again, please don’t misunderstand me. I am not just talking about the executive director of a non-profit organization. Depending on the circumstances and requisite change, these questions can also pertain to:

board president
board volunteers who serve as committee chairs
fundraising professionals
program leaders

All I am saying is that step one to any change initiative at your agency needs to involve taking a good hard look in the mirror and asking some tough leadership questions. To John’s point in his post “Big Buts,” the issue goes beyond just “Do we have the right person(s) sitting in the right seat(s)?” It includes a lot of BIG BUTS.

Only after those questions are asked and answered can planning or training efforts take root and spark the cultural change you seek in your non-profit agency.

An old friend of mine is famous for saying: “Non-profit success starts and ends with leadership.”

To channel Jim Collins this morning . . . Does your agency have the right people on the bus? Are they all in the right seats? How do you know? What tools do you use to answer these questions? Annual performance plans? Committee work plans? Year-end individual board member evaluation tools? Written annual personal performance plans for individual board members? If it is change you seek, are those individuals willing to lead by example?

Lots to ponder on a Friday morning. Once you have some answers, please share a few of your thoughts in the comment box below.

Here’s to your health!

“V” is for victory

May 30, 2013 erik Board development, Board governance, Fundraising, volunteers

One of my favorite training curricula that I’ve ever had the privilege of teaching is titled “Inspiring & Managing Your Board for Fundraising Success.” In that curriculum, there are nine keys to accomplishing what the title promises its participants. One of those nine keys is celebration & recognition, and it is the inspiration for today’s DonorDreams blog post.

As most of you know, I’ve spent the last 30 days working hard at hosting the Nonprofit Blog Carnival (which officially went live yesterday). Click here to see the carnival and all of its participants . . . you don’t want to miss this month’s carnival.

During the month of May, a few major milestones were achieved at DonorDreams.

We surpassed 34,000 all-time page views.
We achieved more than 1,000 all-time comments.
We eclipsed the 500 post mark (Phew, that’s a lot of content).
We hit an time high in daily visitors and page views during the last month.

I ask for your forgiveness as I take a moment to celebrate.

I know that for some of the big time bloggers out there, these might seem like small things to celebrate. However, DonorDreams blog has only been around for two years, and I am a staunch believer in celebrating the small victories along with the big ones.

Ahhhhhh, that victory lap certainly was sweet. Thanks for indulging me.

Now, let me take a moment to recognize those people who made it possible to celebrate.

YOU

That’s right. None of this would’ve been possible if not for you and all of the other DonorDreams blog subscribers, social media followers, readers and guest bloggers.

From the bottom of my heart, thank you very much for tuning in and reading this blog. Thank you for your comments. Thank you for your subscriptions. Thank you for your LIKES and RETWEETS.

This victory lap isn’t mine. It is OURS.

OK . . . I’m done (until the next milestone is eclipsed). 😉

With all of that being said, I would be remiss if I didn’t end this post with a thought provoking question:

“What do you do at your agency to celebrate and recognize achievement of milestones, goals, and successes with your board volunteers? Do you have any good examples that you are willing to share with your fellow non-profit professionals?”

Please mull this over for a moment and take a second out of your busy day to share your response in the comment box below.

Here’s to your health!