Are you registered for the 2017 Nonprofit Leadership Summit?

Happy Labor Day to all of my friends in the non-profit sector!
Here are a few fast facts about the non-profit labor force in the United States:

  • The non-profit sector accounts for more than 10% of the United States’ labor force (Bureau of Labor Statistics)
  • Approximately one-quarter of Americans volunteer time via a non-profit organization (Independent Sector)
  • If the non-profit sector were a country, it would rank sixteenth among the 199 nations tracked by the World Bank (Urban Institute)

So, I think it goes without saying that it is important to invest in our sector’s leadership and people development. For this reason, I am proud to share with you that I’m one of this year’s presenters at the 2017 Nonprofit Leadership Summit.
I know what you’re thinking . . .

Ugh, another conference that my resource deprived non-profit organization cannot afford to send me.

But you’d be wrong.
This three day VIRTUAL conference is affordable and time efficient. If you haven’t given this online event any consideration, then I strongly urge you check it out ASAP because you only have a few days remaining to sign up for more expert advice than you can possibly imagine! And did I mention there are 19 CFRE credits available to those fundraising professionals who need continuing education opportunities?
Still not convinced?
OK, then please click-through to YouTube and watch a short (and dare I say FUN) interview Mazarine Treyz did with me a few weeks ago that she titled “Plan B from Outer Space! Interview with Erik Anderson of The Healthy Nonprofit” about my upcoming presentation. You can also find a transcript and more details on the Wild Woman Fundraising website.
Here is one more fast fact on this beautiful Labor Day holiday . . .

The employee turnover rate in the non-profit sector is approaching 20% and it is growing.

Show your employees they are valued by allowing them to participate in things like the 2017 Nonprofit Leadership Summit. Investing in your labor force:

  • helps address turnover
  • addresses leadership succession planning
  • illustrates that you’re a good boss

Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847

Need some input from readers on 'How to Provide Mission-Focus' with board members

Good morning, DonorDreams readers!
This is part three  in a five part series that I started last week with two posts titled:

If you’ve read the previous two blog posts, you know I’m trying to write an eBook on the topic of “How to Engage Board Volunteers.” So far, I’ve taken my inspiration from an old favorite training curriculum titled “Inspiring & Managing Your Board for Fundraising Success,” and I’ve divided my eBook into the following sections:

  • Setting Expectations
  • Accountability & Urgency
  • Planning
  • Mission-focus
  • Organizational Best Practices

Within these sections, I want to provide samples and explanations of tools and practices that successful non-profit leaders use to keep their board volunteers engaged.*
The following set of tools (probably better characterized as ‘practices’) are ones I’ve identified as being effective in helping create “mission-focus:”

  • Inviting volunteers to tour your organization’s programming during hours of operation
  • Bringing clients into the boardroom in-person, via video or through an activity (e.g. asking clients to put together a Wish List for your organization during the holidays as if they were writing a letter to Santa and sharing those lists with board members so they can see things through your clients’ eyes)
  • Staff presentations in the boardroom focused on a program or need
  • Involving board members in a strategic program opportunity (e.g. judging a contest or client competition)
  • Infusing storytelling into your organization culture and use it as a vehicle to help volunteers discover mission-focused stories they are passionate about sharing with others

What other tools or practices have you used to clearly communicate ideas such as:

  • Why a board member or volunteer is passionate about your mission?
  • What’s happening outside of the boardroom throughout your organization?
  • Why the organization is so important to those you serve?

Please take a minute out of your busy schedule to provide some feedback. Your suggestions on additional tools is also greatly appreciated.
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847
*Note: I would be extremely grateful if you would share your best organization’s resources for possible inclusion as a sample in my eBook. If you are concerned about organizational privacy/confidentiality, I am more than willing to redact your organization’s name from whatever documents you provide if that is what you desire.

Need some input from readers on 'How to Create Accountability and Urgency' with board members

Hello DonorDreams blog readers!
This is part two in a five part series that I started yesterday with a post titled “Need some input from readers on ‘How to Set Expectations’ with board members.”
As you know if you read the first post in this series, I’m currently working on writing an eBook on the topic of “How to Engage Board Volunteers.” My plan is to divide the eBook down into the following sections:

  • Setting Expectations
  • Accountability & Urgency
  • Planning
  • Mission-focus
  • Organizational Best Practices

Within these sections, I want to provide samples and explanations of tools and practices that successful non-profit leaders use to keep their board volunteers engaged.*
The following set of tools are ones I’ve identified as being effective in helping with “accountability & urgency:”

In addition to using all of the aforementioned tools, I’ve used online services to help with project management and predictive performance.
What other tools have you used to clearly communicate ideas such as:

  • Is a board member doing what they said they’d do
  • Is a volunteer working “within the boundaries drawn by the board
  • Is the organization succeeding
  • Are board members doing what needs to be done

Please take a minute out of your busy schedule to provide some feedback. Your suggestions on additional tools is also greatly appreciated.
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847
*Note: I would be extremely grateful if you would share your best organization’s resources for possible inclusion as a sample in my eBook. If you are concerned about organizational privacy/confidentiality, I am more than willing to redact your organization’s name from whatever documents you provide if that is what you desire.

Need some input from readers on 'How to Set Expectations' with board members

Hello DonorDreams blog readers!
I’m currently working on writing an eBook on the topic of “How to Engage Board Volunteers.” The purpose of this eBook is to provide non-profit leaders with examples of tools that can be used to engage their board volunteers in their governance and resource development functions.
I’ve taken my inspiration so far from an old favorite training I used to use titled “Inspiring & Managing Your Board for Fundraising Success,” and I’ve divided my eBook into the following sections:

  • Setting Expectations
  • Accountability & Urgency
  • Planning
  • Mission-focus
  • Organizational Best Practices

Over the next few days, I will share with you a variety of tools I’ve identified in each of these sections. I’m hoping you will use the comment box functionality on each of the blog posts to share your thoughts and additional tools you’ve had success with using.*
The following set of tools are ones I’ve identified as being effective in helping “set expectations:”

What other tools have you used to clearly communicate ideas such as:

  • To what is a volunteer saying YES when agreeing to serve on a board
  • What are their roles/responsibilities
  • What should volunteers be prepared to discuss and do in upcoming meetings
  • What actions did a volunteer commit to coming out of a meeting

Please take a minute out of your busy schedule to provide some feedback. Your suggestions on additional tools is also greatly appreciated.
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847


*Note: I would be extremely grateful if you would share your best organization’s resources for possible inclusion as a sample in my eBook. If you are concerned about organizational privacy/confidentiality, I am more than willing to redact your organization’s name from whatever documents you provide if that is what you desire.

How is Trump ushering in renaissance for non-profit sector?

Yesterday, I published a post titled “What will Trump’s impact be on the non-profit sector?” and I ended with a cliffhanger with the following tease:

The Trump Administration will mark the beginning of a renaissance for the non-profit sector!

If you didn’t have a chance to read yesterday’s post, I encourage you to go back and do so. It wasn’t very long, but it helps set the stage for what you’re about to read.
As I explained yesterday, I had written a blog post a few days after the election about what Donald Trump’s election might mean to the non-profit sector. However, a funny thing happened on my way to clicking the “publish” button . . . my inner Jiminy Cricket started chirping. While I normally ignore my intuition because I don’t trust it, I’ve been working on developing this inferior function (yes, this is a geeky Myers-Briggs reference … LOL) over the last five years. And I think it paid off in this case.
In the days and weeks after the election, I started to sense a “drip-drip-drip” of non-profit news coverage. There were random stories in my Google feed in addition to what I heard on the radio and saw on television. Again, I didn’t put the bigger picture together right away, but it did give me pause and kept me away from my blog’s dreaded “publish” button.
Here are a few examples of the “drip-drip-drip” I was seeing:

At first I kind of dismissed this as something I would describe as: “My-Liberal-Friends-Are-Rallying-The-Troops” phenomenon. Of course, you are thinking the same thing, right? It must be because the headlines are full of non-profits that seen as “liberal causes” such as:

  • American Civil Liberties Union (e.g. fighting Trump on immigration issue)
  • Planned Parenthood (aka abortion issue)
  • International Rescue Committee (aka Syrian refugees)
  • Center for Public Integrity (aka investigative journalism)
  • The Marshall Project (aka criminal justice system issues)
  • NAACP (aka civil right)
  • Human Rights Campaign (aka LBGTQ issues)
  • Anti-Defamation League (aka addressing anti-Semitism)
  • Sierra Club (aka environmental issues)

Take a good look up and down this list. It is way to easy to buy into an explanation like “My-Liberal-Friends-Are-Rallying-The-Troops” phenomenon.” Right? And I almost did, but Jiminy Cricket was still wagging his finger at me (or maybe it was Trump). So, I held off on publishing my Trump blog post for a little longer.
And then it came to me . . .
I was at Bloomerang‘s Bloomcon conference in Orlando, FL on February 13, 2017. One of the many expert speakers that day was Tom Ahern. (He is one of my all-time FAVs) And he was on his favorite soapbox talking about his favorite things:

  • storytelling (e.g. make the donor the hero of your case for support)
  • emotional triggers (e.g. anger, exclusivity, fear, flattery, greed, guilt, salvation) and neuroscience
  • 13 most influential words in the English language (#1 on the list is the word ‘YOU’)

My ah-ha moment came to me like bricks falling from the sky. It occurred while Tom was waxing poetic about great non-profit stories having “good guys” and “bad guys.” And this is when things started making sense:

  • Who is the perceived ‘bad guy’?  President Trump
  • What is the problem?  The new administration will [fill in the blank with things like repeal the healthcare law, deport millions of people, etc]
  • Who is the ‘good guy’?  YOU … Mr. or Mrs. Donor who cares about these issues
  • What is the solution?  A trustworthy non-profit organization asking emotionally buzzed up donors to get involved (aka volunteer, sign a petition, call your legislator but definitely don’t forget to make a contribution)

So, put a check mark in the “Good Storytelling Material” box.
But what about the emotions at play in these donors’ philanthropic decisions? (hint: go back up to the bullet point where I list Tom’s favorite seven emotional triggers and quickly refresh your memory)
The following is what I believe is driving this wave of engaged donors:

  • ANGER — donor is upset about Trump victory, especially because it was a surprise and they might now have been emotionally prepared for it
  • FEAR — donor is confident that policies and programs they value will be dismantled and people will get hurt (and the 24/7 cable news networks certainly stoke this fire)
  • GUILT — donor feels guilty that maybe they should’ve done more to help Clinton campaign (e.g. could’ve donated, knocked on doors, volunteered, etc)

These three emotions are all powerful in and of themselves. However, there is synergy between these emotions, which I believe exponentially took people to a new place (I prefer to think of it as a philanthropic place set in technicolor).
For those readers, who are excited because it sounds like I am saying that fundraising is as easy as saying: “BOO! Donald Trump is President so won’t you please give to my organization?” . . . I encourage you to think again.
But, oh snap, look at the time. It is getting late. <yawn> And I am way past my maximum word count guideline. I guess you’ll need to come back tomorrow for another installment of this series of Trump-inspired posts. But I guess it is only fair to give you a little preview:

“Trump is like having a golden ticket’ to Willy Wonka’s Chocolate Factory for those organizations who know how to fundraise. But those organizations who have been fat and sassy and accepting lots of government funding instead of fundraising are likely going to fail or merge with other organizations.”

Don’t worry. If your organization falls into the “fat and sassy government funding” category I just described, I’ll have a few tips for you tomorrow (or maybe the next day).   😉
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847

Interview with Mazarine Treyz about the online Fundraising Career Conference

Yesterday, I posted a review of “Get The Job: Your Fundraising Career Empowerment Guide,” which is a book written by a very talented fundraising coach/consultant by the name of Mazarine Treyz. If the title of the book intrigues you, then you definitely want to check out my review. I suspect that after reading more, you’ll most likely be running off to Amazon to get yourself a copy.
It should come as no surprise to anyone who knows Mazarine (or gets to know her through her books) that she used her book as a foundation to build an online virtual conference called the Fundraising Career Conference. This year the online conference is on a Monday, Wednesday and Friday starting on April 17th. There are 10 different sessions, and Mazarine has some very awesome presenters lined up. (If you are looking for CFRE credits, then you don’t want to miss this opportunity to earn some)
The training sessions are designed to deepen your knowledge on the topics presented in the book. The ultimate outcomes for participants include:

  • Finding a new job
  • Better understand your skills gaps
  • Creating a better work environment for you and those around you
  • Identifying and achieving your career goals

And if you’re afraid that someone also logging into the conference will see your name in an attendees box and tell your boss, then fear no more because Mazarine is keeping everyone’s identities hidden.
If you aren’t yet signed up for this online conference, I urge you to click-through and check it out. After all, it isn’t just for people currently looking for a job.
In order to give you a better feel for Mazarine and what her book and conference bring to the table, I “virtually” interviewed her. You can read the transcript in the space below. Enjoy!


Q: What drives your passion to write a book and host an online conference to help people with their fundraising career aspirations?
A: I have such a passion to help fundraisers because I feel like fundraisers are my tribe.  I’ve moved on up from Development Associate, Development Assistant, Development Officer, to Development Director and now, finally, to Fundraising coach and conference organizer.
When i left my last fundraising job in 2009, I immediately began to write The Wild Woman’s Guide to Fundraising with everything I knew from the last 3 years of full time fundraising jobs in a one person shop.  I wanted to pass on what I knew to people because so often in our fundraising jobs we just WING IT and we aren’t set up to succeed.
Now of course, after 8 years of teaching, I have so much more to teach that I’ve written 10 e-courses and a number of webinars about various aspects of fundraising in a LOT more detail than I went into in the book.
And during my time in full time fundraising, I had the experience of bosses that really did not know what they were doing. We had the issue of the MBA boss coming from the board in my last 2 fundraising jobs, which means they may understand business, but they don’t know fundraising.
So because of this experience, it makes me feel like we have to protect fundraisers from unrealistic expectations, and help them find out if there are going to be these unrealistic expectations RIGHT IN THE INTERVIEW. So what we teach at the Fundraising Career Conference is career self empowerment. Everything from how to negotiate your salary to how to build a better relationship with your boss.
But! We also have to teach bosses what fundraising is and how to manage us better. So that’s why in 2016 I created the Nonprofit Leadership Summit, so we could speak to both sides of the aisle.
It helps people learn how to fundraise more effectively but it ALSO drives home the cost saving message that if you TRULY want your nonprofit to be efficient and effective and raise BUCKETLOADS of money, you need to treat your staff well, and help them stay.
 
Q: What is the biggest challenge you see fundraising professionals grappling with regarding their career path and advancement opportunities?
A: I tend to see two types of challenges with people. One is people who are victims of gender bias as women. They tend to be underpaid, under-appreciated, and under-resourced in their fundraising jobs. So usually they have to move to another nonprofit to make any changes to their situation.
Sometimes women who are older, who feel like no one wants to hire them because they are older women come to me and ask me what to do. They get the double whammy of age bias and gender bias combined.
And then there’s people who have had bosses who don’t understand fundraising, which leads to a whole host of problems, including no money invested in fundraising databases, or events, or marketing, or insisting that the fundraiser be at their desk when they need to be out in the community meeting people. That’s why this year at the Fundraising Career Conference we’re going to talk about how to manage up at your fundraising job, and teach your boss why you do what you do, and how they can best support you.
 
Q: The average tenure for a fundraising professional is just a couple of years according to some studies. Why do you think the development director position is such a “revolving door?”
A: The revolving door is a result of a few things. According to Penelope Burk’s Donor Centered Leadership, AND the Underdeveloped Report by the Haas Jr Fund, people leave because:

  1. They do NOT have a good relationship with their boss. That’s why this year we’re going to teach how to deliberately build trust with your boss at the online Fundraising Career Conference in April 17-21, 2017.
  2. They can get a better salary elsewhere. And this is unfortunately how it goes, instead of negotiating in their current role, they jump ship and go somewhere else. But in this fundraising career conference we’ll be teaching people how to negotiate their salary at their current organization, as well as in a new job. But we’ll also talk about what else you can get, aside from salary, to help this be your dream job.
  3. I find that when people in fundraising are supervised at all, at least in small nonprofits, we aren’t encouraged to focus on our strengths, and we are given 3-5 people’s jobs to do, and we burn out. This does happen much more often than we like to admit, and so often we see it as a personal failing that we can’t do the work of 2-3 people. But it’s not a personal failing. It’s not your fault.  This is what is known as a super job, when you have to do more than one person’s job for no extra pay. And lots of people have this problem, from hotel maids and pepsi truck drivers to nurses and doctors. So we need to work on our boundaries, and last year we went over that.

So in this 2017 Fundraising Career conference we’ll talk about how to manage up, use your strengths, and create space for deeper conversation instead of pretending the problem doesn’t exist.
 
Q: Do you have any advice for fundraising professionals who seek greater longevity and a sense of fulfillment in their current job?
A: Yes. I wrote a whole book about it, so answering this question feels like trying to fit an elephant down a plughole.
For greater longevity, read this interview with Kishshana Palmer about how to manage up in your fundraising role. This will help you be aware of what your boss does and doesn’t understand about fundraising, and hopefully help you start conversations that will make your workplace support you more.
Next, for greater longevity, you want to help your boss learn to trust you. Read this interview with Marc Pitman, as he talks about the signs that are there when there’s lack of trust, and gives you 13 tips on how to create trust with your boss.
Then, if you want a greater sense of fulfillment in your work, you need to check out the Gallup test, where they interviewed 3 million people, and found out that people have these strengths. Take the Strengthsfinder 2.0 test online. Once you find your 5 strengths based on that test, you’ll have a better idea of what you are good at in fundraising and what you should focus on. We’re always told to shore up our weaknesses, but in honesty we should focus on our strengths as much as we can, because this is where we get the juice to be a good fundraiser.
Of course, you can get the book, Get the Job, Your Fundraising Career Empowerment Guide, on my website, and you can definitely come and ask questions at the Fundraising Career Conference, because these two things together will help you get this.
 
Q: Most fundraising professionals need to become experts at “managing up” in their organizations. Do you have any tips or fun success stories on how to do so effectively?
A: Oh yes! First, you want to ask your boss, what’s your favorite communication style? And they might say, “Email” or “Texting” or “Phonecalls” so, you want to try to communicate with them most often in that manner. However, face time is still important. So,
Second, insist on meeting with your boss every week for 5 minutes on Monday. Go over your priorities for the week, explain why they are your priorities, and ask your boss if they have questions. Or, if your boss is setting your priorities, ask if there’s anything they would like you to do differently. This way you’ll be able to head off any miscommunication at the pass.
Third, if they expect you to do 2, 3, 4, or 5 people’s jobs, when you have this meeting, you can say, “OK you’ve given me 80 hours of work. Which 40 would you like me to do?” This is a way you can push back and have better boundaries at your job.
We are going to be covering how to manage up in a LOT more detail at the Fundraising Career Conference, with a session on how to do this with Kishshana Palmer. I’m really looking forward to this, people are going to learn so much! (Myself included)
 
Q: What is your favorite story you like to tell others about your book “Get The Job! Your Fundraising Career Empowerment Guide” (either in writing the book or anything associated with the book)
A: I like to tell people that the reason I wrote this book is because I GOT MAD.
I got mad when I saw good fundraisers raising a lot of money and being treated like garbage.
I looked at them being thrown out for systemic problems, not because they didn’t know what they were doing.
I was outraged when I witnessed people being fired for no reason other than their boss got a wild hair. This led me to research workplace bullying, and help people understand it.
It upset me when I saw bosses stealing large sums of money, and lying and cheating their staff out of the wages they were supposed to have from a government contract.
I heard about friends going to interview and being offered $10/hour and having the interviewer laugh and say “ha ha we all wish we could make more! You just have to believe in the mission!!” and that made me even more upset.
Probably the most egregious thing was when I talked with a government leader at the Portland Development Commission, who was in charge of facilitating better relations with the largest apparel and technology companies in our state (Nike, Adidas, Intel, etc).
I asked him, “Why don’t you focus on nonprofits?” And he said, “Because nonprofits bring the median income of a region down.”
And that, right there, is when I knew that I needed to agitate for worker rights, and for helping fundraisers and all nonprofit staff demand a higher salary, better working conditions, no super jobs, a pension and retirement fund, better healthcare, and just decent work.
Why should we be punished with bad wages, no real healthcare, and no way to retire, just because we wanted to make the world a better place?
HOW can nonprofits say they want to create a better world when they actively make it worse for their employees? It’s the height of hypocrisy.
I wrote my Get the Job book in 2013, but it wasn’t enough for me. I wrote a research report called Shafted in 2014, but that wasn’t enough either.
So in 2015 I started the online Fundraising Career Conference and in 2016 I started the online Nonprofit Leadership Summit, and it’s my goal to have as many people as possible take part in these events, so that we can start a larger conversation around decent work in this country. They’re already having the conversation in Toronto with the Ontario Nonprofit Network in Canada. We’re lagging behind here and we’ve got to get caught up.
 
Q: I see that this is the third year you’ve hosted the Fundraising Career Conference. What new and exciting things can participants look forward to this year?
A: Yes! I’m so psyched about this year because we’re going deeper into how to create a better relationship with your current or future boss.
Now, if you’re any good in fundraising at all, you will have been fired, because to be a good fundraiser you have to be able to say no. And so you probably have had a boss who, to put it mildly, has NOT been able to support you in the best way in your work.
Well, this year we’ll have a session from Marc Pitman about how to build trust with your boss, deliberately, which I’m looking forward to very much.
We’ll have a session with Pearl Waldorf, a therapist, who is going to be talking about how to create space for authentic communication at work, and how to assess your boss to see how to communicate with them.
We’ll have a session from Peter Drury all about how to be a better mentor and manager.
We’ll have a session from Kishshana Palmer on how to manage up,
And we’ll have a session for new consultants on how to be a better consultant, how to market your business starting out, and more.
There are so many good sessions that are new and exciting this year, it’s hard to not list them all. But these sessions are the ones that I think signify the integration theme of this year, where it’s not adversarial against your boss, and we’re not focused on healing. Rather, we’re focusing on how you are like your boss, and how your boss is like you. We’re encouraging people to step up and be leaders in their organizations, no matter what their titles are, and that, I think, is a true step towards self empowerment in your career.
 
Q: Unlike in-person conferences, the Fundraising Career Conference is online. What inspired you to develop and offer a virtual conference? And for those who have never participated in an online conference, what should they know and do you have any tips for them?
A: Here’s the deal.  I’m a millennial. Millennials are lazy! That’s why you can attend this conference in your pajamas. Just kidding. Millennials have no money. Because we’re in late stage capitalism. And on top of that, many nonprofit people are underpaid.  That is why you can attend this conference without having to go on an airplane and buy a taxi ride and eat crappy airport food and stuff like that. I wanted it to be available to anyone who wanted to go.
At an online conference, the nice thing is, you can sit at your desk at work (or in a coffeeshop somewhere) and attend this conference. Then you can go back to doing your work.
And if you have to miss some sessions, we’re recording everything for you, so you can go back and watch it later. And we have a phone number to listen in as well. So whether you choose to connect on the phone or on your computer, you’ll have  a way to be involved. We also have a questions pane where people can enter questions during the sessions each day, so everyone will have a chance to have their questions answered.
This is one of my favorite things, being able to answer questions during and after each session, and pass questions on to the presenters, who have also graciously volunteered to answer questions after the conference is over.
Learn more about Mazarine Treyz
If you can’t tell, I’ve quickly become a fan of Mazarine Treyz. She is one of the more genuine people who I’ve met in my travels, and I’ve quickly become a fan. Like me, Mazarine is a blogger and you can learn a lot about her by visiting her blog and sifting through her posts. You can find her at Wild Woman Fundraising. But if you do nothing else, you should go buy a copy of this book. I promise that you won’t regret it!

Non-profit storytelling and what stories shouldn't be told?

innovative leadership bookLately, I’ve been doing a lot of reading. I’m about halfway through Amy Cuddy’s book “Presence: Bringing Your Boldest Self to Your Biggest Challenges.” I just purchased Tim Wolfred’s book “Managing Executive Transitions: A Guide for Nonprofits.” And I just finished Maureen Metcalf and Dani Robbin’s “Innovative Leadership Workbook for Nonprofit Executives.” I love reading because it always gets me thinking, and this last workbook by Metcalf and Robbins has my head spinning (in a good way).
Metcalf’s “innovative leadership” model is really good. One thing I like most about the workbook is the journaling exercises. Your journal work is designed to help you think through and discover intentions, actions, organizational culture and systems/processes questions prior to developing your individual developmental plan. If you are in the market for a leadership development process, I suggest you check this out.
With the Nonprofit Storytelling Conference looming on the horizon, the idea of storytelling has been on my mind. A lot lately! My mind has been swimming with questions like:

  • What are storytelling best practices?
  • How have I seen organizations place donors in the roll of being the “hero” when telling a story?
  • What emotional triggers are best for fundraising professionals to use when telling a story aimed at raising money?

These questions are all focused on what stories to tell; however, one of the journaling questions I came across in the Innovative Leadership Workbook for Nonprofit Executives was really good because it got me thinking in the reverse direction:

What stories of the past do we need to stop telling because they no longer support our success?

Wow! This is such a great question.
I cannot count the number of times I’ve seen brand new non-profit CEO’s in their first or second year telling stories about how bad (or dysfunctional) the organization was when they first started.
By going down this road, they are essentially telling donors and volunteers their contribution of time/money might not have been used appropriately. The impact, of course, may very well be increasing suspicion and concern and raising the bar for future support.
I’ve also seen new non-profit CEO’s inadvertently do the same thing in front of staff, and what kind of message does that send to employees? (e.g. You were wrong to support the previous CEO? Or worse yet, you were part of the problem?
While identifying your organization’s stories have you identified what stories shouldn’t be told? Or have you identified stories that might have served a purpose in the past, but have outlived their usefulness, and need to stop being told? Please use the comment box below to share your thoughts and experiences. We can all learn from each other.
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847

Advice to my younger-fundraising-self about about direct mail

blog carnivalThis month DonorDreams is hosting the nationally acclaimed Nonprofit Blog Carnival, and this month’s theme is: “If you could go back in time and give your younger-fundraising-self one piece of advice, what would it be?” As I’ve done each of the last three year’s when I’ve hosted the carnival, I plan on focusing this month’s DonorDreams blog posts on the topic as a way to help inspire other non-profit bloggers to submit posts for consideration. The April 2016 Nonprofit Blog Carnival is scheduled to go live on Thursday, April 28, 2016. So, mark your calendars because you won’t want to miss what other non-profit bloggers have to say on this topic.
Today’s time machine post involves a younger me who learned valuable lessons about direct mail after a fateful experience with one of my first year-end holiday appeals. Enjoy!


rocky horrorAs a teenager, I was a Rocky Horror Picture Show groupie, which I bet you couldn’t have guessed, especially now that I routinely wear a tie and constantly talk about non-profit, fundraising and organizational development stuff. I’ve seen this cult movie more than 50 times in my life,
So, there you have it. LOL
I only mention this weird little personal fact about me because today is Tim Curry’s 70th birthday. For those who have experienced this movie, you understand that Curry’s Rocky Horror character, Dr. Frank-N-Furter, is a time traveling transvestite from outer space. Of course, I only mention all of this because this month’s Nonprofit Blog Carnival is time travel related.
Speaking of going back in time, if I had the opportunity to do so, one place I might stop top give my younger-fundraising-self a little advice would be November 2001. I was a relatively new executive director, and I was grappling with how to bring the cost of my year-end holiday mail appeal down.
timewarpInstead of picking up the phone and talking to mail professionals, that 31-year-old executive director decided to engage a few friends and do a 12,000 piece mailer by himself. Uh-huh. I thought it would be easy to:

  • Print everything in-house
  • Fold
  • Stuff
  • Stamp (pre-paid nonprofit stamps)
  • Lick
  • Sort
  • Box
  • Deliver to the post office

I’m sure you have already guessed that my friends quickly abandon ship after the first few hours and figuring out the insanity of what I was asking.
But did you skip over the bullet point labeled “LICK“.
Ugh!
Somewhere after the first few hundred letters, I made the decision that the wet sponge was just too sloppy. So, instead of using less water, I made the horrible decision to lick every stamp and every envelope.
When I think back to that moment in time, I still get that HORRIBLE taste in my mouth I experienced at the end of that long weekend. <ick>
If time travel was possible, I would go back and provide the following advice to my younger-fundraising-self:

  1. Don’t quickly dismiss the idea of calling a mail house because they might have been able to save you money with CASS certification and bar code automation (e.g. you never know unless you ask . . . work smart)
  2. Don’t lick those stamps and envelopes (it won’t save you any more money . . . it won’t raise you more money . . . it might even make you sick)

If you are a non-profit blogger who wants to participate in this month’s Nonprofit Blog Carnival and submit a post for consideration on this month’s carnival theme, click here to read the “call for submissions” post I published last week. It should answer all of your questions and clearly explain how to submit your entry. If not, then simply email me and I’ll be happy to help.
Here’s to your health! (And Happy Birthday, Tim!)
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847

Nonprofit Blog Carnival call for submissions: Advice to your younger-fundraising-self

blog carnivalIn a nutshell, the Nonprofit Blog Carnival is an online traveling show of non-profit bloggers. Each month one blogger hosts the carnival and asks their fellow non-profit bloggers to submit a published post from their blog focused on a particular topic. The benefit to this approach is that readers are able to get a large concentration of advice and resources from a variety of non-profit thought-leaders all in one place.
I am honored and privileged to be hosting the Nonprofit Blog Carnival for a fourth year in a row.
As has been the tradition ever since Kivi Leroux Miller founded the Carnival in 2006, the host publishes a “Call for submissions” at the beginning of the month. In that post, the following is explained:

  • theme
  • deadlines
  • fun or special rules in order to be considered for inclusion
  • deadlines
  • how and what to submit

In the space below, I will walk you through all of these things for the April 2016 Nonprofit Blog Carnival. Now please excuse me, while I step up to the online carnival main stage and proclaim to the world:

Step right up! The April 2016 Nonprofit Blog Carnival is live and we’re gonna do the time warp again!

If you are looking for a link to last month’s Nonprofit Blog Carnival hosted by Allyson Kapin at RAD Campaign, click here to read more about what the non-profit blogosphere had to say about “Reaching Millennials And Beyond“.
I hope you are ready for a fun Nonprofit Blog Carnival in April. If so, please keep reading to learn more.  😉


If you could go back in time and give your younger-fundraising-self one piece of advice, what would it be?

back to futureA few months ago I was onsite with a client and found myself working with a young fundraising professional. They hadn’t been on the job for long. In fact, their background wasn’t even in resource development. If my memory serves me well, then I think they had a college degree and an internship’s worth of experience in marketing or public relations.
My work with this organization was focused on a particular fundraising campaign, and the “issue of the hour” had to do with the level of engagement (or lack thereof) of their campaign volunteers. After spending a little time with this new fundraising professional, I discovered their love of email to communicate with volunteers. So, I spent much of my time talking about the value of report meetings, rallies, update reports and phone calls instead of a constant stream of emails.
back to future2Later that evening, I was working from the hotel room with the television chirping away in the background. One of the “Back to the Future” movies was the evening feature. Ignoring Michael J. Fox and focusing instead on my work from earlier in the day, I started thinking about all of the fundraising mistakes I had made (and hopefully learned from) when I was younger.
And then something spectacular happened both on the television set as well as in my head. Christopher Lloyd’s character, Dr. Emmett Brown, successfully completed one of his time travel experiments and I found myself thinking:

If only time travel was possible. There are so many things I would tell my younger-fundraising-self!

My very next thought was . . . “Holy cow! THAT would be an awesome topic for a Nonprofit Blog Carnival. I would LOVE to read what some of the blogosphere’s best non-profit bloggers (e.g. Pamela Grow, Marc Pitman, Jeff Brooks, Gail Perry, etc) would go back in time to tell their younger-fundraising-selves.
So, there you have it bloggers!
The April 2016 Nonprofit Blog Carnival theme is all about:

“What one piece of advice would you give your younger-fundraising-self if time travel was possible?”

If you aren’t a fundraising blogger, you are welcome to adjust the theme to what one piece of advice would you give your younger-nonprofit-self”.
I encourage bloggers to be specific. Perhaps, you could consider telling us about a situation from your early days as a fundraiser or non-profit professional that was challenging and what you would travel back in time to tell yourself that would’ve made a difference.
Obviously, it is your blog and you may do whatever you please within the parameters of this month’s theme.
Special rules in place for April submissions
bill and tedLet’s have a little fun with this topic. It lends itself nicely to it. Right?  😉
It hasn’t been unusual for me in the past to get a ton of submissions for consideration. On a few occasions, I had to exclude some bloggers because there were too many posts from which to choose.
In order to stimulate a little creativity this month, I will give “special bonus points” to bloggers who include a reference to a time travel movie or build their entire post around such a motion picture.
terminator time travelThere are literally tons of movies from which you could choose. Here are just a few ideas:

  • Back to the Future
  • Terminator
  • Bill & Ted’s Excellent Adventures
  • Star Trek
  • Hot Tube Time Machine
  • Austin Powers

And this is just the tip of the iceberg!
Since this topic is very broad, I encourage you to focus on a time when you were young and working on a project such as writing a resource development plan, capital campaigns, annual campaigns, special events, planned giving, board development, marketing, program development/implementation, grant writing. Or you could drill even deeper by talking about micro-topics such as developing a case for support, prospect identification/evaluation, stewardship/retention, donor database selection, year-end board member evaluation, etc. Simply tell us about the project, your experience, the result and what you would choose to go back in a time machine and tell yourself in order to get a different result.
The sky is obviously the limit . . . so let’s get creative and have some fun!
Of course, if you aren’t into movies, that is fine. Please feel free to submit anything, and you have my assurance that I’ll include your post if there is space and if it is on topic.
How bloggers should submit their work for consideration?
austin powers time travelYou are welcome to write your blog post anytime during the month of May (or even submit a post you may have previously published); however, I must receive your submission by the end of the day on Monday, April 25, 2016:
How do you submit? Simply email the following information to nonprofitcarnival[at]gmail[dot]com:

  • Your name
  • The URL of your post
  • A two of three sentence summary of your post

We will publish the April 2016 Nonprofit Blog Carnival on Thursday, April 28, 2016 right here at DonorDreams blog.

What can your non-profit learn from the Academy Awards boycott?

oscarsI assume most of you heard about the boycott that had been organized within the artistic community to this past weekend’s Academy Awards event. In a nutshell, it was because for the second year in a row the nominations lack diversity. If you’ve been busy running your non-profit organization and living in a cave, then I suggest clicking through to read an US Magazine article titled “Oscars 2016 Boycott: Every Celebrity Who’s Weighed in on #OscarsSoWhite“. Or you can simply spend a little time reading the tweets filed under the #OscarsSoWhite hashtag on Twitter. It was while doing exactly these things when I realized this controversy has a lot to do with diversity in your non-profit boardroom.
A few nights night ago, I was tuned into The Final Word with Lawrence O’Donnell on MSNBC. In his “Rewrite” segment, he tackled the issue of “Why the Oscars really lack diversity“. If you have a moment, I suggest you click-through and listen to his explanation. It really is excellent. However, I’ve distilled it down into the following bullet points for those of you are are insanely busy:

  • The judges for this award don’t watch all of the movies
  • A judge’s filter is informed by their experiences, values, background
  • Most of the judges didn’t grow up living in inner city urban neighborhoods and couldn’t find Compton on a map if pressed to do so
  • Most of the judges haven’t been to Africa and wouldn’t connect with the plot of “Beasts of No Nation”
  • The bottom line is that we only know what we know and our experiences inform our biases, which in turn explain why we do and say things

In other words, if the Academy wants more diversity in their nominations, then they need to diversify their judging pool.

board5So, how does this apply to your non-profit boardroom?

I cannot tell you how many times I’ve sat in a board development committee meeting (or even just a regularly scheduled board meeting) when the discussion/exercise of “board volunteer prospecting” is undertaken. Almost every time I find myself doing or thinking the following things:

  • Looking around the table and seeing little to no diversity
  • Cringing at what I now characterize as “the talk of tokenism
  • Sighing when the discussion fizzles out, very few ideas were generated and the lead prospects are more of the same (e.g. friends and colleagues of the people sitting around the table)

There is a good reason why the old expression “Birds of a feather flock together” is still considered a truism.
Of course, the solution to your non-profit organization’s lack of diversity is the same solution as what Lawrence O’Donnell advocated for the Academy . . .

Boardroom diversity starts with diversity at your board development committee (or nominating committee) table and throughout your volunteer prospecting exercises

AND once you have achieved this, the work is only just beginning!
tokenThe diverse group of faces sitting around your board development committee table need to have a good grasp of the following:

  • what characteristics and traits does a good board volunteer possess
  • what experiences should a good board prospect have had that will help contribute to their success on your board
  • what are traditional roles and responsibilities for non-profit board volunteers
  • what gaps exist on your board that need to be filled with a new group of prospects

Answering these questions for your newly formed, diverse board development committee will ensure the names they bring to the table aren’t simply people of color (or niche groups such as women, LGBTQ, Jewish-Americans, etc). But rather, the prospects generated by this group will be qualified, experienced and prepared, who also happen to come with a diversity of demographic characteristics.
Can we please eradicate tokenism in our organizations? We owe it to ourselves because the non-profit sector is are better than that.
Has your organization been down this path? If so, how did you address the issue of diversity in your board development process? Please share your thoughts and experiences in the comment box below. We can all learn from each other.
Here’s to your health!
Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com 
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
http://www.facebook.com/eanderson847
http://www.linkedin.com/in/erikanderson847