board development – Page 11 – The Healthy Non-Profit

Non-profit inside-the-box thinking: Sell-Sell-Sell ! ! !

September 20, 2012 erik Board development, Fundraising, organizational development

As promised in last Friday’s post, I dedicated Tuesday, yesterday and today to challenging proponents of “outside-the-box thinking” and examining various “inside-the-box thinking” principles. This week’s posts were determined by DonorDreams blog subscribers who took the time to voice their opinions via a poll last Friday. Thank you to those of you who voted. Additionally, the foundation of these posts are rooted in Kirk Cheyfitz’s book “Thinking Insider The Box: The 12 Timeless Rules for Managing a Successful Business.”

DonorDreams blog subscribers voted to hear more about chapter six of Cheyfitz’s book, which is titled “The Marketing Box: Unifying the Whole Business”.

I love how the author starts each chapter with a short sentence that serves as “food for thought”. The following is how chapter six started:

“You should be selling all the time.”

This is a complex chapter and a little mind-bending because the author contends that the average person’s idea about marketing is all wrong. Most people equate marketing with advertising, when in reality it is much bigger. He says in the book:

“Economists, academics, and marketing professionals have come to see marketing this way — as the single discipline that embraces and unites virtually every aspect of business activity. Marketing: Guides production . . . Governs distribution . . . Controls advertising, promotion and all marketing communications . . . Peter Drucker has written that business’s only purpose is “to create a customer,” and because of that, “marketing and innovation” are the two basic functions of business”.

Well . . . WOW! In a nutshell, Cheyfitz is saying:

Marketing is everything and

successful businesses do it all the time!

As I said in yesterday’s post, this concept is a little difficult to apply to non-profit corporations because the word “customer” usually conjures up images of clients and donors (or both) depending on which chair you sit in. Unlike yesterday, I won’t limit today’s blog to just talking about donors. I will attempt to GO GLOBAL.

I could probably write pages and pages on this topic because there is a lot of ground to cover. Instead, I will start a laundry list of examples and hand-off the baton to you so you can continue it in the comment section.

The following are just a few examples of marketing (and you will see how it unifies everything we do):

How your program staff talks to and treats clients is marketing because it shapes the perceptions of your brand in the community among volunteers, donors, potential staff, prospective donors and future board members.
The decision to create a new program and write a big grant to get it off the ground is marketing. You are sending messages to people around you about what is important and what is a priority. These messages get picked up by volunteers, staff, clients, and donors. They in turn amplify these messages throughout the community. These actions and messages will even impact the long-term sustainability of your new program depending on donor perceptions.
Sticking with the creation of new programming from the last bullet point . . . talking with clients and prospective clients before making the decision to offer that new service is marketing. If your new program doesn’t fill a community need and your actual or potential clients, then it is your initiative will likely failure (which will likely have a ripple effect among donors, etc).
How and what the executive director says to or does with their staff is marketing. When they tell co-workers that the agency has challenges, it impacts staff turnover and in turn affects program quality and how the donor community’s perceptions of their investments.
Talking to volunteers and donors before developing another special event fundraiser is marketing. You need to determine if people will support this new idea before investing time and money into developing it.
What an executive director includes in the board packet and says in the boardroom is marketing. All of those messages get amplified by your community ambassadors (aka board volunteers) on the street when they’re networking.

Cheyfitz tells us that marketing happens pre-production, during production, and definitely after production. In non-profit terms, it happens before the donor writes the check, during the solicitation process, and in-between gifts for the duration of your relationship with that donor. More specifically, marketing happens during every waking moment of a non-profit professional’s life in their dealing with staff, volunteers, clients, board members, donors, and the community-at-large.

At the end of this chapter, Cheyfitz offers six different tips on how to build your organization’s box rather as opposed to thinking outside of it. I won’t ruin the surprise (because you should buy this book and read it), but I will share two of his tips to whet your appetite:

Marketing (in other words everything you do) must unify every aspect of a business around one purpose: creating a customer.
Every time a company touches a customer, there is an opportunity to win or lose that customer. These opportunities must be maximized, not avoided.

How does your organization see and approach “marketing”? Are you trying to thread the idea of marketing throughout everything you do? If so, can you share a few examples? How do you prepare others (e.g. staff, board members, etc) to communicate and demonstrate what your agency is all about? Please share your thoughts in the comment box below.

Here’s to your health!

Erik Anderson
Founder & President, The Healthy Non-Profit LLC
www.thehealthynonprofit.com
erik@thehealthynonprofit.com
http://twitter.com/#!/eanderson847
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Non-profit board work that moves the needle

September 12, 2012 erik Board development, leadership, organizational development, volunteers

Dani Robbins is the Founder & Principal Strategist at Non Profit Evolution located in Columbus, Ohio. I’ve invited my good friend and fellow non-profit consultant to the first Wednesday of each month about board development related topics. Dani also recently co-authored a book titled “Innovative Leadership Workbook for Nonprofit Executives” that you can find on Amazon.com.

I’ve given a lot of thought lately to how the work of the Board gets done. Mostly, it’s by decisions made in meetings and in-between meetings. Board members go to a lot of meetings, committee meetings, board meetings, and meetings with the executive director. Additionally, there’s work to do between meetings, and it all leaves me wondering: Where’s the strategy? Where’s the generative thinking? Where’s the advocacy? Where’s the impact? How do we know?

Boards approve things, they review things, they talk about things, but . . .

Are they the right things?

Boards have to have a quorum. approve financials and meeting minutes, and a whole host of other things. Hopefully, Board members also represent the agency in the community, understand and talk about programs, support and evaluate the executive director, raise money, and give money. These are their fiduciary responsibilities. But surely, this isn’t all we have our Board members doing. They are the pillars of our community. They are smart, professional and talented people, but . . .

Are we correctly utilizing their collective brain power?

Have they decided upon a strategic direction? Have they discussed the underlying causes that created the issue the organization originally was created to address? I am hearing a resounding chorus of NO!

All too often, there is no plan, strategic or even tactical. There are no metrics. There is no discussion of root causes, alternative options or new ideas. There are talented people sitting in a room because they care about the mission of the agency –- and in certain, but by no means all cases — we are wasting their time. And as such we are wasting our resources.

Strategic planning has fallen out of favor. It kills me to say it, but it’s true. Most Board members have sat through at least one planning session, often more, that were long and boring; yet they sat there in an effort to decide the mission and direction of an agency. And as a prize for their dedication, they got to spend two hours debating if they were going to use the word “a” or “the” in the mission statement. Then, when they were – thankfully – finished after days or months and considerable expense, the plan sat on a shelf, collecting dust, never to be seen again.

It doesn’t have to be like that.

In the article, “Governance as Leadership; An Interview with Richard Chait,” Chait discusses his book “Governance as Leadership” (BoardSource) which “recommends reframing board work around “three modes” of governing. The first is the fiduciary mode, in which the board exercises its legal responsibilities of oversight and stewardship. The second is the strategic mode, in which the board makes major decisions about resources, programs and services. The third is the “generative” mode, in which the board engages in deeper inquiry, exploring root causes, values, optional courses and new ideas.”

You may be wondering how to add generative and strategic to your meetings.

“Strategy” is all about connecting the resources to the goals, which, of course, requires having strategic goals. If you don’t, I encourage you to read my previous blog about wheel spinning and begin to discuss planning.

“Generative” is a much deeper conversation about the underlying issues and how to impact them. Chait presents governance discussions as ones that “select and frame the problem.” In other words, we’re no longer talking about impact or program outcomes or even the agency itself, we’re talking about how we — our city, community, country or even world –- got here and what it takes to get out of here.

Chait explains it best when he says,

“Committees need to think not about decisions or reports as their work product, but to think of understanding, insight and illumination as their work products.”

In order to use the collective brain power of our Boards to move our agencies forward, we have to move into strategic and generative governance, while still meeting our fiduciary obligations. The board president and the executive director can, should, and I would submit, have the obligation to use the collective brain power of their board to move the needle. It’s why we’re here. In the absence of that, we approve things, we attend meetings and we go through the motions, but nothing happens.

I want something to happen . . . I want the world to change.

What’s been your experience? How have you utilized the talent on your Board to move the needle? I welcome your comments.

Non-profit organizations turn, turn, turn . . .

August 24, 2012 erik Board development, organizational development, Planning

Welcome to O.D. Fridays at DonorDreams blog. Every Friday for the foreseeable future we will be looking more closely at a recent post from John Greco’s blog called “johnponders ~ about life at work, mostly” and applying his organizational development messages to the non-profit community.

Today, I am focusing on a post that John wrote that was inspired by a baby crib mobile. He uses the mobile as an analogy for organizational change and equilibrium. Throughout his post he references both major and minor changes in the corporate landscape and talks about how those cultures balance and re-balance.

As I dwell on this post, I think about a number of non-profits who I’ve had the honor of working with throughout the years:

There is the organization who employed one of the most talented fundraising professionals I ever knew, and they decided not to re-hire the position after his departure. Needless to say, their resource development efforts are struggling.
There is the agency whose most influential and engaging board volunteer resigned due to “burn out,” and they decided to not find ways to keep him engaged. Needless to say, he faded away and isn’t even a donor anymore.
There is an executive director who freaked out after the economic crash in 2008, decided to lay off his grant writer and assumed on all of those responsibilities in addition to his regular responsibilities. Needless to say, someone is feeling overwhelmed and burned out.

I think the baby crib mobile is such a great analogy for what non-profits deal with on a daily basis. In fact, I think it is even more appropriate for non-profit organizations than for-profit corporations. Why? Simply look at how much juggling the average organization does because of significantly limited resources. Consider how much more important a board of directors is to the functioning of a non-profit organization compared to a for-profit corporation. So, when one talented employee or influential board volunteer leaves, then everything feels off off-kilter and the struggle for equilibrium feels like a roller coaster ride.

Looking at a non-profit through this mobile lens, I see a chaotic, whirling dance of people that’s bobbing and dipping and threatening to crash and burn.

The difference between a non-profit organization crashing and burning versus re-balancing to find a new equilibrium is huge and highly dependent on their approach to managing change. To some extent, I also believe that organizational cultures that embrace planning at their core and actually implement and adhere to those plans (e.g. succession plan) during times of change are the most successful at re-balancing in a graceful manner.

Those organizations, who don’t have very much capacity and make poor decisions during tumultuous times, end up in crisis. Sure, balance is ultimately achieved, but at what price?

The bad news for these types of non-profits is that change is a constant in our world, and their baby crib mobile probably looks like the tangled and dysfunctional one that hung above my crib (because you know that I was the kid who could never leave anything well enough alone). 🙂

Looking back at the three examples that I described at the beginning of this post, I see a common thread . . . LEADERSHIP. I am talking about both board leadership as well as executive leadership. There is no doubt in my mind that the key to successfully keeping your organization from getting tangled and unbalanced is talented, engaged and committed leaders.

And isn’t that just the perfect cherry on top of the sundae when you look back of all of this week’s blog posts? Again, I want to thank my friend and colleague, Dani Robbins, for guest posting all week-long on board development and executive leadership. I am very happy that she will be contributing a board development post to DonorDreams blog every month.

After reading John’s blog post, I can’t get this song out of my head. So, I thought it would be appropriate to end this post with it.

[youtube=http://www.youtube.com/watch?v=fHvf20Y6eoM]

How chaotic is your organizational mobile? Do you have a story about how your agency managed “change” really well? Please scroll down and share it with the rest of us in the comment section.

Here’s to your health!

Non-profit boards ask: To search or not to search?

August 23, 2012 erik Board development, organizational development

Dani Robbins is the Founder & Principal Strategist at Non Profit Evolution located in Columbus, Ohio. I’ve invited my good friend and fellow non-profit consultant to blog this week about board development related topics. She also agreed to join the DonorDreams team and contribute a board development post every month. Dani also recently co-authored a book titled “Innovative Leadership Workbook for Nonprofit Executives” that you can find on Amazon.com. I hope you have enjoyed the genius musings of my friend for the last next few days . . .

The question comes up anytime someone resigns, and often when someone is forced out as well. Do we really have to do a search?!?! It’s usually followed by “we have someone that’s great” or “there’s a Board member that’s interested.” Wonderful! Encourage those people to apply and do a search.

Why? Because it’s the most legitimate way to ascend to leadership. The absence of a search leaves people, at a minimum, with the perception of impropriety. Even if you are the one they think is great, or you are the Board member who is interested, encourage the search and then apply. Perception is reality and leadership is hard enough without people thinking you didn’t earn the spot. Why set your new leader — or yourself — up for that?

In the absence of a search, people, at best, become mildly uncomfortable by the thought that there might be something unsavory going on. At worst, they choose not to follow what they perceive as an illegitimate leader. Either way, an internal conflict gets created that takes people’s attention away from the work at hand. It is a conflict that could have been easily avoided. It may also be a violation of your organization’s policies. Most policies include a requirement and a process for doing a search. Any lawyer will tell you that once you violate one policy, the remaining policies become more difficult to enforce.

Now is the easiest and least expensive time to post an opening. In Columbus, Ohio alone, there are a variety of free or low-cost search web opportunities including OANO, the United Way and Craigslist. Post it on your organization’s website; and if your organization is part of a larger national organization or state or county-wide collaborative, then post the position opening on the group’s web site as well.

You can also create a posting and send it out to all the agencies with whom you partner and ask them to post it.

Finally, if you have a budget, you can pay for an ad, and because of the internet, that ad can be as long as you’d like. If you’re interested in advertising in the classified section of the local paper, you will still have to pay per word, but even in that case, there is usually a contract with an internet site to post the ad as well. In your ad, I recommend you request a cover letter as well as a resume.

Before you post the position . . .

review what you want in a candidate (both overall and by priority area)
determine what salary range you can offer
review the current range for such a position in your community
consider the job you want the applicant to do and the skill set and experience they will need to be successful (both the minimum requirements and your preferred qualifications)
consider the culture of your organization and the values a candidate would have to have to be successful in that culture.

If you are seeking resource development staff, consider if you want an event planner, a grant writer or an individual giving / major gifts person. If you are seeking an executive director, consider if you want someone to grow your organization, maintain it or turn it around. Each is a different skill set, and even if the applicant has previous experience in the role, then it may not be relevant to the needs at hand.

Prioritize the skills you seek. Write your interview and reference questions to reflect the needs at hand, by priority area. An Executive Director may be proficient at resource development, board development, operations, community profile building, marketing, financial acumen, and more. They may or may not be a subject matter expert. They may have prior experience at a similar agency. What are the top 5 priorities in order of importance to your organization? Develop three questions under each priority area and one or two questions, each, for everything else.

Inquire as to what applicants have done as opposed to what they would do. There are lots of things we would all like to do in a perfect world, but what we have done is a much better gauge of what we will do in the future. Plus, you can confirm it during the reference check.

Once you begin receiving resumes, filter applicants by their ability to follow your instructions to include a cover letter and resume, their writing ability (if writing is a piece of the job), and if they meet your minimum or preferred qualifications.Education and relevant experience are the price of admission to an interview. After that, good judgment and fit are the most important criteria for me.

In addition to the standard questions confirming relevant experience and preferred education, I also recommend including values-based questions:

How does the candidate respond to mistakes s/he made and mistakes made by others?
Within what amount do they return phone calls/emails?
How has s/he handled it when s/he disagreed with a supervisor?
Do they generally get work in early or at the last-minute?

You will learn a lot about the judgment of your applicants, and their ability to fit onto your team during the interview process. Good leader can do a lot to groom and guide a mentee, but improving someone’s judgment or changing their values are not usually among them.

Create a measurement tool to rate applicant’s answers by section. Interviewing should not solely be about feel. While it’s true that you should always trust your gut, you should also always have a process to assess candidates. I recommend prioritizing the skill sets you seek and use a 1-3 scale for each answer that allows you to tally up answers by priority area. This process will allow you to compare applicants against your criteria by area and overall. I recommend a minimum of two interviews, with a background check being conducted in between, and a reference check of your top candidates being conducted after the final interview.

When you call the finalist to make an offer, include information about salary and benefits. When you finish speaking, wait for them to accept. Know before you make the call if you have the authority to negotiate salary and if so, how high. Be prepared to answer benefits questions. Once they accept, discuss start date and a plan to announce your new hire to your organization’s constituents. Congratulations!

Hiring is one of the most critical factors to the success or failure of your organization. It takes time, as does almost everything worth doing. A search will inspire the board, the staff, and the community’s confidence in your leader and your confidence in their success. It is one of the most important roles and responsibilities of your non-profit board.

I’m a non-profit board volunteer

August 22, 2012 erik Board development, organizational development, volunteers

Dani Robbins is the Founder & Principal Strategist at Non Profit Evolution located in Columbus, Ohio. I’ve invited my good friend and fellow nonprofit consultant to blog this week about board development related topics. She also agreed to join the DonorDreams team and contribute a board development post every month. Dani also recently co-authored a book titled “Innovative Leadership Workbook for Nonprofit Executives” that you can find on Amazon.com. I hope you enjoy the genius musings of my friend for the next few days . . .

I’m presenting a workshop this summer called the “10 Dysfunctions of a Board”. As you might imagine, one of the top ten is what I have begun to think of as the “I’m a Volunteer” syndrome.

Perhaps you’ve had some version of this conversation with a member of your board. It sounds like this:

“Dani, I don’t have time for this; I’m a volunteer!”

And they are, but they are also a board member who agreed to do the work of the board. Now, agree may be a fuzzy verb to use because it’s possible they didn’t agree at all. It’s possible, all they were told is:

“We only need an hour a month of your time.”

If that’s the case (and it often is) shame on whoever told them that. Boards represent the community as the stewards of an organization. It is very difficult to steward anything well in one hour a month.

You will get the Board you build.

Now, this blog is not intended to knock the millions of dedicated and committed volunteers across this city and the county that serve their local non-profits with distinction. I applaud you, and I am grateful for your commitment! Thank you for your service to our community!

This blog post is not intended to knock anyone. I aspire to lay out a path of development, so that organizations can have the right people in leadership seats.

How do you do that? The best way I know to do that is to front-load it. Front-load is my 2012 word of the year. It means to be clear about things up front, so there is no confusion.

Front-loading board prospect appointments look like this:

“Thank you for your interest in serving on the Board of Directors.
We are delighted to have this opportunity to meet with you.
Our Board meets on the 1st Tuesday of the month at 8:30 am. Are you available at that time?
We anticipate Board service will take approximately 5 hours per month, (1.5 hours at the board meeting, 1.5 hours at a committee meeting, 2 hours working with the committee or the CEO to accomplish the work for the committee), but that could go up significantly should there be something of consequence to discuss or address.
Board members are expected to attend 75% of Board meetings, serve on at least one committee, attend agency events, act as an ambassador in the community, introduce us to your circle of influence, give a “significant to you” financial gift, and help us to secure an additional gifts from your circle of influence and, as appropriate, your company.
Is this something to which you can commit?”

If they say yes, Great! Though we’re still not finished.

Their candidacy still needs to be vetted by the Board Development committee. If they are recommended, nominated and approved, then they also need to be oriented. I like to orient board members after their election yet before their first meeting. That way, they can still opt out once they understand the full scope of the expectations and the role of the Board.

After their orientation, individual board volunteers, and the boards upon which they serve, should be evaluated annually. This can be as simple as taking your board expectations document and turning it into a 1-5 self rating form. It can also be as complicated as tracking all gifts, training, participation and meeting attendance and asking the Board Development or Executive Committee to evaluate each member individually.

The important thing is that you are intentional about your needs and clear about your expectations. If you are, then people will rise to the occasion, or they will defer because they can’t. Both will work toward your goals of building a strong board of directors that understands their role and works collectively to serve the agency and the community.

As always, I welcome your comments, and your experience.

Becoming a non-profit board president

August 21, 2012 erik Board development, organizational development, volunteers

Congratulations for being named Board President! You are going to be great! I am so honored that you turned to me for some suggestions as to your responsibilities. Thank you.

In a nut shell, your job is to:

lead the board by inviting participation of board members;
guide evaluations of the organization, executive director and the board;
facilitate communication among the board and between board and staff;
delegate authority;
raise funds and support resource development efforts; and,
maintain visibility in the community.

That is the big picture of the job. How that translates into actual work is this:

President/Chairs lead meetings by following the meeting agenda, making it critical to have an agenda. When you chair the meeting keep the conversation on point, if it veers off point, call the question, table any motion and/or send the issue back to committee for further discussion. Do not let the board meeting became a committee meeting, but do encourage all interested parties to attend the next committee meeting to further discuss the issue. This will promote the engagement of those who are passionate about the issue, and continue the engagement of those who are not.

The Board President appoints committee chairs and holds them to account, ensures conflict of interest policies and other policies are upheld by Board members, and supervises and evaluates the Executive in concert with or on behalf of the Board. President’s chair meetings, but do not vote or make motions. They only vote to break a tie. They do steer the conversation, share their opinions and keep the group on task.

The Board is responsible for governance, which includes mission, vision and strategic planning; hiring, supporting and evaluating the executive director; acting as the fiduciary responsible agent, setting policy and raising money. Everything else is done in concert with the executive director or by the executive director.

When you become Chair sit down with the executive director and map out your goals for your term. Discuss how you and the Board will be evaluating him/her and by what measurement you will gauge his/her success. Check in on when the last time the board reviewed the mission and vision of the agency. If it’s been a few years, consider a Board retreat to revisit, revise or recommit. Please also discuss how you like to be contacted and set a plan to meet twice a month to discuss relevant issues, problems, and successes as well as progress toward your goals and/or the strategic plan. Be prepared to take calls in between should something come up – because something always comes up.

Board President’s have a lot of power. Use that power wisely. If you ask for something, the staff will drop whatever they are doing to get it for you. I would hope that they will be comfortable enough with your leadership to explain the price of what they are dropping, but it is likely they won’t. In fact, I recommend you don’t go to the staff at all and instead work through the executive director for whatever information you would like. If it is not feasible to go through the executive director, then please ask via email and cc the Exec. S/he cannot be held accountable for managing a staff that are getting directions from others, and the staff will become confused as to from whom they take direction and who’s direction takes priority.

On behalf of executive directors everywhere, I ask you to please remember that they are the CEO of the company, and not a department head. You are the Chair of the Board, which is responsible for governance. S/he is the leader of the agency and responsible for everything else.

I encourage you to review Robert’s Rules of Order and follow the entire procedure for votes including asking: All in favor? Any opposed? Any abstentions? Don’t leave out the last two. In addition to alienating whatever Board members wanted to go on record for opposing or abstaining, it will make future challenges more difficult to defend. The following need votes:

Any Policy – crisis communication and management, personnel, etc. (Procedures do not need votes. Think of it like the difference between the rule and the law.);
Past board meeting Minutes;
Financial reports;
Agency Annual Budgets;
Plans – strategic, board development and/or resource development;
Changes to the strategic direction of the organization;
The hiring of an Executive Director;
Campaigns;
Opening, closing or changing the signatures on bank accounts;
Changes to the mission or vision; and Board Members and Officers being added, or renewed.

Resignations can be noted in the minutes and do not require votes.

Please also review your agencies by-laws, also called the Code of Regulations. All valid votes require a quorum of Board members to be in the room (or on the phone if your by-laws allow) – usually ½ of the board, but your by-laws may require more, or possibly less. You can start a meeting without a quorum, but cannot vote until a quorum has been reached.

Lastly, I encourage you to plan your year, structure board meetings to align with strategic goals, and to frequently remind board members of the mission of the agency.

I’ll be here if you need me. You’re going to be great!

If I had a hammer . . .

August 10, 2012 erik organizational development

Recently, John wrote two related posts titled “Rabbit Chase” and “Maslow’s Hammer“. These posts spoke to the ideas of organizational culture and effective processes. Additionally, they featured one of my favorite quotations of all-time from Abraham Maslow:

“I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail.”

As John’s posts typically do, they get my mind racing about how his organizational development principles apply to my non-profit experiences. Sometimes, they even set me off in an unpredictable direction as is the case today.

Three non-profit executive director friends of mine are all involved in some kind of job search process:

One friend is unemployed and jumping into an executive director search process.
A second friend is filling a vacancy and hiring a CFO.
My third friend received approval from the board to create a development director position and is hiring a fundraising professional with major gifts experience.

So, you’re probably wondering what in the heck do these three things have to do with Maslow’s quotation about hammers and nails or John Greco’s posts about organizational culture and effective processes?

Well, it dawned on me that when non-profit organizations go into “hiring mode” and open an employment search, they are essentially adding tools to their organizational toolbox. Carrying this analogy to its logical conclusion . . . The obvious challenge for those organizations who have a toolbox full of hammers is to not add another hammer. Right?

Having formerly run a non-profit agency, I look back over all of the search processes that I ran, and I now wonder how many times I started out the search by assessing my organizational toolbox to figure out what type of person would best fill the gap.

You might be thinking that a when you have a vacancy — like my friend who is hiring a replacement CFO — you are by definition filling a gap, but I encourage you to rethink your position by reading John’s post “Rabbit Chase“. You will clearly see in that example that all three actors in that post — the FBI, CIA, and NYPD — do the same thing (e.g. law enforcement), but they all have a different approach.

Won’t that be the same thing my friend experiences during his CFO search? All of his final candidates will know finance, but they will all come with different backgrounds and experiences. They will also all have different approaches.

I think we can also take this organizational development principle beyond the confines of executive search and apply it to board development and how you approach your organization’s board development process.

I’ve seen a number of non-profit boards that had too many hammers on it. I can tell you that it always results in a very flat executive director! LOL

Think about it for a second.

How do you maintain a diversified organizational toolbox from a staff or board perspective? What tools do you use? How do you develop your interview guides with this organizational development principle in mind? Does your board development process utilize a board composition matrix?

Our organizations are stretched too thin for us to continue re-inventing the wheel. So, why not share your approaches and tools with each other in the comment box? We can all learn from each other.

I don’t know about you, but I can’t get the idea of hammers out of my head this Friday morning. So, I thought I’d end today’s post with this classic song from Peter, Paul and Mary:

[youtube=http://www.youtube.com/watch?v=VaWl2lA7968&feature=related]

Here’s to your health!

Managing vs Leading: a follow-up post

August 1, 2012 erik organizational development

Last week, I wrote a post titled “Managing versus leading at your non-profit organization“. Well, it seems like this is a hot topic for many of you because a day has not gone by without someone saying something to me or emailing me about it. Additionally, my blog analytics reports indicate that this post has been popular. So, I thought I’d take a moment this morning to post a quick follow-up on this topic and share some of what you’ve said to me privately.

Smaller non-profit organizations

The idea of leading versus managing appears to be different for small non-profit organizations. Those of you who work at agencies with budgets under $1 million have emphatically said to me that you wear many different hats throughout the day primarily because your budget is stretched very thin. As a result, many of you have described a typical work day that you believe involves significantly more managing than leading.

When I’ve pressed many of you on the question of how to solve this situation, you’ve all had the same reaction, which is that you need to raise more money and hire more staff.

While I generally agree with you, this solution is simple and possibly unattainable because you’ve described being caught in feedback loop that doesn’t allow for you to find the time to focus on fundraising.

In the interest of being solution-focused this morning, the following are just a few ideas that you may want to chew on:

Identify a funding partner and secure organizational development and capacity building funding to help build a volunteer program, improve your fundraising efforts or strengthen your board.
Identify a strategic alliance with another non-profit organization in your community. This might free you up and allow you to shift more time from managing to leading.
Explore merger and acquisition opportunities. If what you’re saying about bigger non-profit organizations is true (e.g. more resources allows their CEO to spend more time leading), then it makes sense to chew on the idea of how you can become a bigger organization.

Bigger non-profit organizations

The idea of leading versus managing also appears to be different for larger non-profit organizations. Those of you who work at agencies with multi-million dollar budgets have emphatically said to me that you end up focusing more on managing than on leading when the staff underneath you doesn’t perform or do well at executing their jobs.

With a sluggish economy and job market, the solution is obvious . . . find ways to hire more talented people than what you currently have on your staff. While this is a simple solution, it is something with which many of you are struggling. Why? Because we are non-profit professionals and we see this approach as ruthless. You have explained to me that non-profit organizations (specifically social service agencies) are in the business of saving people and not putting them in situations where they need help.

You need to find a way to get over this attitudinal barrier because the job market will not be abundant forever. Now is the time to upgrade your staff. Finding a way to do so in a compassionate way might be one of the most transformational things you do during this decade.

Your leadership toolbox

As many of you have engaged me in this conversation, we’ve found ourselves talking about tools, strategies and approaches that you think help you restore balance between the competing ideas of leading and managing. The following is a brief list of your thoughts:

Board development is important. Leadership isn’t just something that comes from the CEO’s office. A strong board that understands their roles and responsibilities and keeps its nose out of the operational details and focused on big picture strategic issues is more likely to demand the same from you.
Strategic planning is foundational. Many of you have said that it is impossible to lead without a leadership blueprint, and your strategic plan serves that function. The plan is not an “end” strategy, but you’ve said it is a “means to an end” . . . it is a starting point.
Executive coaching provides perspective. While executive coaching still seems to be more prevalent among for-profit CEOs, some of you told me that you’ve engaged the services of an executive coach. It is hard to “see the forest through the trees“. Your executive coach helps you with this issue and brings a sense of accountability and action-focus to your job.
Tools and systems make it easier. The following is a list of tools and systems that many of you referenced: annual performance plans, organizational dashboards, time management tools and practices, trainings, weekly meetings with key staff, etc.

I’ve come to the conclusion that this topic is very large and could take up a month’s worth of blog posts. I also find it curious that so many of you want to have this discussion off-line, which is why I decided to double back and ask you to please reconsider and post your thoughts in the comment box below. How do you know when you are leading compared to managing? What are you doing (what tools or strategies are you using) that enables you to do more leading? We can all learn from each other. It will only take one or two minutes out of your day to post a comment. Please?

Here’s to your health!

Questions you need to get answered before asking people to join your board

June 20, 2012 DonorDreams Board development, volunteers

Last week we started a series of blog posts focused on the art of asking questions, and this theme has carried over into this week. So far, we’ve looked at questions that executive directors should be asking themselves and their boards. We’ve also looked at questions board members should be ask of themselves and their fellow board volunteers. Today, we’re continuing this series of posts by looking at powerful questions that need to be asked of prospective new board members before they are asked to join your board of directors.

If I’ve seen it once, I’ve seen it a million times when it comes to non-profit board organizations’ board recruitment processes:

a bunch of people who look and sound alike sitting around a table;
pulling names of people out of the air (or out of their iPhone) based upon who might say ‘YES’ to serving on the board;
sitting down with a prospective new board volunteer and “arm twisting;”
telling the prospective new board volunteer a series of half-truths (e.g. it is only one meeting per month, do whatever you can to help, etc); and,
not following the written board recruitment procedures in the agency’s board development plan.

I like to think of board development as a process by which you need to decide who is going to be in the foxhole (aka the trenches) with you for the mother of all wars. (A bit dramatic? Probably, but work with me here.)

You don’t need a boardroom full of warm bodies because an eight person board is no different from a 20 person board if no one understands their roles and responsibilities and everyone is disengaged. If you find yourself nodding your head at this statement, then you understand that your board development process needs to ask more questions and do more listening than it does talking, selling, and arm twisting.

Finding answers to the following questions BEFORE asking someone to join your board of directors will save you months (probably years) of difficulty:

Do they “realistically” have the time to fulfill their fiduciary responsibilities as members of your board of directors? (Heck, do they understand those fiduciary responsibilities?)
What inspires them about your mission that they are willing to jump in a foxhole with you? How have they demonstrated that passion in the past?
What gaps do they help fill on your board of directors (e.g. gender, occupational, age, ethnicity, social network, various fundraising skill sets, etc)?
Does their vision for the agency align well with the organizations current vision and strategic goals?
Are they willing to give AND are they willing to get? And do they really do they have a clear picture of what that means?
What are some of the key values they hold near and dear to their heart and how does that align with the agency’s core values?
Does the prospective board member’s personality mesh well with the existing group of board members?

You can get answers to these questions in a number of different ways. For example, get to know the prospective volunteer by either engaging them in other projects first or by building your board development process around the simple principle of “Getting to Know You. Getting to Know All About You.” You can also populate your board development committee with people who are knowledgable enough to answer some of these questions about people in their networks. Finally, you can go out and talk to people who know them well.

This isn’t rocket science, but looking at how some non-profit organizations go about recruiting new board members you might think that it is.

By the way, as you start asking more questions as part of your board development process, you should probably know that those prospective board volunteers have lots of questions of their own. Our friend, Joanne Fritz at about.com, does a nice job of outlining many of those questions in a blog post titled “Before You Serve on a Nonprofit Board“. I suggest that you click over and read what she has to say. You might want to build your board development process around answering those questions, too.

What does your board development process look like? How do your board development volunteers go about getting answers to key questions? What are some of the key questions to which you seek answers? Please use the comment box below to share some of your thoughts.

Tomorrow we will finish this long blog series with a post focusing on questions donors should be asking of the non-profit organizations they support. Please join the conversation.

Here’s to your health!

Questions every non-profit board member should be asking

June 19, 2012 DonorDreams Board development, leadership, Planning

Last week we featured two posts titled “Excuse me, but I have a few questions” and “Questions every non-profit executive director should be asking“. Today, we’re continuing this series of posts by looking at powerful questions that board members should be asking.

As I mentioned last week, Tony Stoltzfus explains in his book “Coaching Questions: A Coach’s Guide to Powerful Asking Questions” that there are many reasons why asking questions is important. The following are three reasons that I highlighted last week:

Asking empowers
Asking develops leadership capacity
Asking creates authenticity

The third reason — “Asking creates authenticity” — is one of the biggest reasons board members need to get in the habit of asking questions.

How many times have I seen board volunteers telling their executive director and fundraising professional what they think should happen or what they are most concerned about? Well, if I had a nickel for every time I’ve seen it, then I wouldn’t be writing this blog every day. 🙂

In Tony’s book, he explains that “asking” rather than “telling” creates a situation that fosters trust and transparency between people. In my experience, board members are more influential and effective when they ask more questions and seek to truly understand what is really going on and why staff are suggesting and doing certain things.

However, it is important that board members understand their roles and responsibilities first before they transform themselves into “questioning machines”. It would be perceived as “micro-management” by most non-profit staff members if board members started asking all sorts of detailed questions around programming and operation.

This doesn’t mean that asking programmatic and operational questions aren’t appropriate, but doing so in the appropriate context is very important.

When it comes to strategic direction, policy and business-related things, I believe that many board members need to do a better job of getting involved and engaged. Asking good questions inside and out of the boardroom will help accomplish this objective.

One of the biggest non-profit boardroom challenges occurs when conversations are started, people talk an issue to death, and nothing every seems to get resolved. Tony Stoltzfus talks about the importance of SMART Goals in his book and offers a number of great questions that can re-focus your conversations into something more goal-oriented and actionable.

SMART is obviously an acronym for the following:

Specific — You can state clearly where you are going
Measurable — You’ve included a way to measure progress
Attainable — It is within your capabilities
Relevant — You care enough about this goal to make it a priority
Time-Specific — It has a deadline

The following are a few questions that Tony suggests might help you craft a SMART Goal:

What will it look like when you reach your objective? What is the outcome that you want?
How can you quantify this goal so we’ll know when you’ve reached it?
Are there any barriers or circumstances that preclude reaching this goal?
Why is this important?
By when will you reach the goal?

One pitfall that I believe board members need to avoid when using this approach is using it to interrogate staff. After all, isn’t “board engagement” the goal here? If so, then these questions should be used by volunteers to engage their fellow volunteers. Or these questions can be used by staff to get board volunteers involved and focused on action.

Of course, these are NOT the only questions that board members should be asking in the boardroom. Click here to see a wonderful list titled “Questions Nonprofit Board Members Should Always Ask” that our friends at managementhelp.org put together.

How much “question asking” goes on inside of your boardroom? What have you found to be effective and engaging questions? What has been ineffective? Please use the comment box to share a few of your thoughts.